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Why Crunch Mode Doesn't Work
so sue mee writes "There's a bottom-line reason most industries gave up crunch mode over 75 years ago: It's the single most expensive way there is to get the work done. When used long-term, Crunch Mode slows development and creates more bugs when compared with 40-hour weeks. Evan Robinson has an article at the International Game Developer's Association site talking about the harsh realities of crunch time, and why the gaming industry should stop using it." From the article: "It is intuitively obvious that a worker who produces one widget per hour during an eight-hour day can produce somewhere between eight and 16 widgets during a 16-hour day. As we've seen, that's the essential logic behind Crunch Mode's otherwise inexplicable popularity. But worker productivity is largely dependent upon recent history."
One of the best places I worked was a place where the boss understood that happy workers are productive workers. And workers that are required to work longers hours simply don't get more work done.
This guy kept us happy with relatively cheap methods - decent coffee, free biscuits/cookies and taking us out to lunch/dinner on a regular basis.
Even under stress times he told us to leave for the day. Interestingly this made people want to stay later and work harder.
At other places I have worked there has been an expectation of "we're near deadline, work an extra few hours every night" - for me this doesn't work. I get less done in more time, I end up sitting watching the clock or reading Slashdot, and resenting staying at work.
The solution to getting things done on time is simple
1) Hire smart people who get along with each other
2) Don't push them, let them work hard for 8 hours and then go home
3) Don't choose arbitary dates for shipping
4) Don't let features creap into the spec.
But managers don't seem to understand this.
Damnit - I wanted my nick to be "WouldIPutMYRealNameOnSlashdot"
In my opinion, if you need crunch time to finish a software product, you've done something wrong.
You're not quite seeing it the way the publishers see it - it's not crunch time as in "holy crap, the deadline's coming up, we'd better work overtime!" It's more like a standard schedule. It's actually built in to the project timelines. It's not a surprise. You know that four or more times a year you will be working 80 hours a week, and management knows they can create milestones based on that schedule.
The way this came about most likely was accidental... you often hear stories from days of yore about things like the original Pac-Man for the Atari 2600 being developed in 6 weeks because Atari realized they had the license but had no product for Christmas of that year. The problem is, as even this article points out, crunch time does work in short bursts. The publishers learned this fact, and came to rely on it through a series of these happy accidents, where workers who were otherwise excited about what they were doing were asked to put in extra time on projects to make up for mistakes... and they did it successfully.
Once you start to make it less of an anomaly and more of an everyday thing, though, that's when productivity starts to drop and discontent starts to rise. Management doesn't really see it this way, though; they only do the math and figure that more hours equals more productivity at the same salary level. Obviously, this is poor management, because not only does it not hold true after a certain period of time, but it ignores other inevitable problems, like the incredibly high turnover rate that results... which costs a huge amount of money. (Recruiting a new worker for a full-time, non-management, white-collar position costs approximately $80,000, last I read, including lost productivity during the replacement period, training, new benefits, the actual search and interview process, and other miscellaneous HR costs.)
The game industry is young, as are most of the managers and even CEO's involved. (When I worked for a game publisher, my boss - the CEO of the company - was younger than I was, in his late 20's.) They simply do not have any real management skills or training. They are wasting huge amounts of money without even realizing it, in fact believing they are doing the opposite. They think they have stumbled upon some magic formula for business that nobody else has ever thought of - simply drive your workers as if they're slaves! They don't know that everybody else has already tried this and figured out it doesn't work.
Eventually, as the industry matures, this will likely change... though by how much is anyone's guess, as it's a culture at this point. But already you're seeing quite a bit of consolidation as poorly-managed companies get merged into larger, better-managed companies - or simply go out of business. But even heavyweights like EA obviously have their problems, and once the growth spurt we've seen over the past decade or so subsides, they will have to deal with their management issues too. (If they're smart, they'll do it now, before it's too late.)