Spy Girl In Game Stores
1up.com has a great feature up detailing the exploits of a young woman they sent in to various game stores under the cover of a clueless girlfriend. The results are both informative and hilarious. From the article: "Spy: When are the new systems coming out? Clerk: Sony just came out with a new version of the PlayStation. It's smaller, more compact, that's about it. Xbox--they haven't mentioned anything about something new coming out."
I'm not meaning to troll or anything, but this just isn't that funny.
the quality of the answers probably is related to the labor available at minimum wage, rather than any kind of gender bias because the customer is female.
I'm not sure the clerk was actually clueless. Consider:
Clerk: the new PS3 and the new XBox/360 are both expected within the next few months.
Customer: ok, I'll keep my money in my pocket and come back some other time (maybe). Bye!
vs.
Clerk: well, there's this new, small Playstation that we have in stock, but I don't know of any plans for a new XBox.
Customer: cool, I'm going to pull out my wallet and buy one each of the machines you've got right now. Ring me up!
I mean, duh, these guys are trying to sell stuff, not keep you up-to-date with the latest industry gossip! If you go into a store and ask questions, you should expect to hear answers designed to separate you from your money. It's that simple.
The quality of the answers was directly related to how dumb her questions were.
I used to work in retail, selling PCs, and I have to say that I quickly used a triage system for customers. Being asked a relevant and technically accurate question (ex: Does this machine have an AGP slot? or What kind of memory does this one use?) would get friendly and helpful service. Being asked a bizarre question (ex: How many bauds can I fit in this hard-drive? [to which I responded "All of them, if you buy the extended warranty."]) would get less helpful responses from me. Why?
Because customers who ask random noise questions like that have no fucking idea what they're talking about, but it is clear that they either think they do, or at least want to portray the idea that they do so they don't get taken advantage of. People who approach a purchase with that kind of idea are not going to take well to being (gently) corrected by the person they're asking the questions of. They will, almost universally, go and bitch to the manager that the salesperson was throwing all kinds of complex jargon around like "mouse" and "keyboard" around, trying to confuse them.
If I worked at a game store, and someone asked me about progressive scan and online gaming, I'd give them answers. If they asked me which one had more polygons, I'd make fun of them - I'll get bitched at anyway, might as well get to enjoy myself first.
So, their article showed that, if you act like a moron, you'll be treated like one. What a shock!
Since I can't tell them apart, I treat all ACs as the same person.
"Your family knows you like games, but to surprise you they might not ask you but some knucklehead retail guy."
Consider what your stereotypical "clueless girlfriend" usually shops for and where she usually shops. I'm probably carousing for trouble in saying this, but most of these "clueless" types are ones that spend a good deal of time shopping for clothes and other status-symbol items. There, they ask store clerks for their opinions partly because they're looking for a feel of what the current trends are, what other people have bought recently and the like. Because that's the shopping experience they're used to, they use the same methods in the video game store, looking less for something they know their signifigant other would enjoy and more for something that would "look good in his collection."
I'd say you'd have better luck if the "clueless girlfriend" is more accustomed to shopping for books than clothes, or anything else that relies more on personal taste than the taste of others. While it still may not be as good as simply asking you (which isn't an option if we're talking about a surprise gift), they'll at least understand things like "genres" and know that you're looking more for certain categories of games.