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Google's Site Ranking Secrets

Posted by ryuzaki0 on from the more-google dept.

vivin writes "Ever wonder how Google's site ranking works? Wonder no more. Google recently filed United States Patent Application 20050071741 on March 31, 2005. This patent reveals a great deal of information about Google's site ranking algorithm and makes very good reading. For example, one of the criteria that they use is the number of years that your site has been registered. If your site has been registered for less than a year, then it counts against you. A site registered for a longer period of time means that the owner is probably serious about the site, and the site is probably legitimate. Google's Site Ranking algorithms reveal how hard they are making it for spam sites to get listed (on Google). This information will also make it easier for you to make sure that you get listed well in Google."

4 of 309 comments (clear)

  1. PageRank by Fermatprime · · Score: 5, Informative

    The article dedicates only a couple of paragraphs to PageRank, the main algorithm that Google uses, and about 2.5 pages to the rest. If anyone wants to know more about PageRank, here's Page and Brin's original paper: http://www-db.stanford.edu/~backrub/google.html

    --
    I hate the one hundred and twenty character limit for signatures with an all-enveloping, all-destroying, incredible pass
  2. Registration Age vs. Registration Duration by courtarro · · Score: 5, Informative
    Just to clarify, from the summary:

    one of the criteria that they use is the number of years that your site has been registered

    is not the same thing as (from the article):

    How many years did you register your domain name for?

    Though the summary suggests that older sites do better, the article is stating that, in order to improve one's Google ranking, domain owners should purchase longer domain registrations.

  3. Re:I thought so .. changed my site from .ro to .co by acostin · · Score: 5, Informative

    And another small note... Initially, we have used an HTTP 403 (Permanently moved) from interakt.ro to interaktonline.com. This caused us a MASSIVE degradation of our position, so right now we just do a transparent redirect from interakt.ro to interaktonline.com, without the Permanently moved headers (and this is how we've reached page 2...)

    Alexandru

  4. more on the subject by muszek · · Score: 5, Informative

    The story is so old I can't believe it made it to slashdot.

    Some more on info the subject:
    1. U.S. Patent Application - it's best to read what's exactly been patented.
    2. interesting discussion on webmasterworld

    Personally I think that while some of the stuff is interesting, most of it is made up rather to confuse SEOs (google doesn't quite like them, you know that, right?). Before that, they had couple factors to think about and work on. Now, there's a shitload of stuff that just makes their work harder. Also, more factors influencing SERPS means it's much, much harder to make a trial-an-error research on what works well and what doesn't.