AOL Hopes to Change Image With Services
Geoffrey writes "'In an effort to earn a new reputation as a leading Internet destination, AOL will open up to a wider audience on the Web through AOL.com. The portal will re-launch in beta form on Tuesday, offering visitors free Web mail, exclusive audio and video content, and access to a number of AOL services previously available only to subscribers,' reports BetaNews. The new AOL.com will highlight news from the blogosphere, offer free access to 15,000 videos, 130 radio stations, and 20 XM stations. In addition, AOL is launching an RSS aggregator that aims to make RSS actually simple for normal Web users. And unlike MSN's RSS endeavor, My AOL will work in Firefox, Safari and other browsers."
AOL was a useful service once upon a time, like compuserve and prodigy. Technology has obsoleted it, and now they're struggling to find a place in the world.
Unfortunately corporations reach a point where they feel like they must be immortal. Sometimes you make something people like for a while, then they don't need it and you need to find something else to do. It's no ones fault, it just happens. Time to move on, do it gracefully, help your employees move on and then close up shop.
AOL however seems to envision itself as an eternal net parasite, preying on people who don't know any better. At least they could make nicer coasters.
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Austerity Empowers, Councilor for the Undead