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The Business of Anime

buckminster writes "Planet Tokyo's Talking Anime Business Blues is a great roundup and analysis of recent articles detailing the behind the scenes aspects of the anime business. By all accounts 99% of Japanese anime never makes it to America. Some of the arguments why might surprise you. There are still many in the industry who believe that fan subs are killing the anime market in the US."

4 of 523 comments (clear)

  1. Correct me if I am wrong... by LoganAvatar · · Score: 5, Insightful

    ... but aren't the fansubs happening mostly because the anime isn't commercially available in the US? If so, then make it available, and the fansubs go away... Unless I am missing something?

  2. Re:Anime subculture by adam.conf · · Score: 5, Insightful

    Or D) Its their culture, and their shows / movies... not ours. While some Americans will watch Anime, not that many will
    Anime is designed for the Japanese culture, and will be better accepted in Japan. US animation is designed for Americans, and hence will be better accepted than Anime. Products do what they are designed for (excluding a certaing clear-glass-pane-inspired-OS)

  3. Re:Anime subculture by gnownaym · · Score: 5, Insightful

    "It has always amazed me that the Japanese can be amazing animators, yet consistently hold to the same tired cliches in all of their animated series. I understand that the Japanese think that underage girls are the height of sexual prowess, but it just doesn't jive with American ideas of how life actually is." As a fansubber and, thus, viewer of much anime, I would like to point out that the above statement indicates a general lack of awareness regarding the diversity of the product as a whole. To say that "all" series adhere to these alleged Japanese beliefs is a) ignorant and b) a bit racist. Just as with Western television there is quite a range in offerings with respect to both quality and content. Generalizations like that simply don't hold. Furthermore, in the West, the "Disney era" as it were established our, meaning western, current viewpoint regarding the nature of animation and the target audience, hence why most adults don't watch cartoons/animation/whatever you want to call it. As per the "why not release sub-only" argument, that'd be fine if it weren't for one (amazingly stupid) thing: a lot of people, for whatever reason, hate to read subtitles. A dub/sub combo release caters to both potential audiences and thereby has a higher possibility of profit, which they may or may not make.

  4. Re:Fan subs are responsible? by pyrrhonist · · Score: 5, Insightful
    I think it has more to do with the fact that it looks very cheap and chintzy in comparison to traditional animation.

    Yeah, because "Ed, Edd, and Eddy" is animated so much better than "Ghost in the Shell: Stand Alone Complex", and the stories are so much more interesting and insightful.

    </SARCASM>

    --
    Show me on the doll where his noodly appendage touched you.