Reminding Customers Patented by Amazon

theodp writes "When your little Hogwart checks out the latest Harry Potter book at Amazon, he or she may be reminded that they've already ordered the book. It's all part of CEO Jeff Bezos latest patent for the Contextual presentation of information about related orders during browsing of an electronic catalog, which also covers warning customers about drug interactions ('you previously purchased Drug ABC'). The USPTO allowed the patent after four years and five rejections."

Comments

Re:A simple question is warranted

[nightgrinder]

It's more of a negotiation than a time-after-time rejection. If you read the docs, you'll find Amazon getting coached by the PTO staff as to how they cn form their claims to be accepted ("removing this claim, and re-phrasing that claim, will change this application to an allowable one").