Google Investors Find New Project

Posted by ryuzaki0 on Monday July 18, 2005 @04:30AM from the checking-the-future dept.

Greg Linden writes:"According to ZDNet, the investors behind Google are at it again. John Doerr and Ram Shriram are investing in Zazzle, a company targeting mass customization by allowing shoppers and store owners to create individually tailored clothes, prints, and other items. For example, customers can choose an image from a large image library, design a T-shirt using the image with online tools, and then have the T-shirt delivered to them. Lands' End, CafePress, and other online clothing stores offer similar mass customization services on a small scale, but Doerr clearly believes that there is a substantial opportunity 'for every individual who wants to create products that are as unique as they are.'"

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press release spam by mattdm · 2005-07-18 04:36 · Score: 5, Insightful

I get this kind of thing in my inbox every day -- excited superlatives pumping up some penny stock or other, in the hopes that the gullible masses will get excited and throw away some of their money. This is the *exact* same thing, except the people behind it are bigger fish and so know how to write a press release that ZDNet will pick up and republish as news -- and then they hit the jackpot when sites like Slashdot republish it as legitimate. Yippie.