Net Marketers Worried as Cookies Lose Effectiveness

Saint Aardvark writes "The Globe and Mail reports that Internet marketers are worried about the decreasing persistence of cookies. Almost 40% of surfers delete them on a monthly basis, says Jupiter Research -- a fact one marketers attributes to incorrect associations with spyware and privacy invasion. United Virtualities' Flash-based tracking system is mentioned as a possible substitute...though they don't mention the Firefox plugin that removes them, or talk in any meaningful way about why people might want cookies gone. Still, the article is a good overview of life from the marketer's perspective."

Comments

Re:The other side of things.

[jez9999]

Article: -1 Dupe, -1 Flamebait (Most Slashdotters will proceed to bitch on about how it's their machine, and ad companies have NO part in their lives, aside from funding half the services they regularly use).

MOD ME UP

[Anonymous Coward]

Thanks,

Re:Windows-only solution to automatic cookie delet

[finse]

What version of Windows are you using?

mod this one as a troll...