Slashdot Mirror

← Back to Stories (view on slashdot.org)

Google Patents RSS Advertising

Posted by CowboyNeal on from the thought-of-that dept.

IO ERROR writes "Google filed a patent application for targeted advertising in RSS feeds about a year and a half ago. The USPTO has now assigned it a number and placed it online. The patent application covers both targeting in RSS feeds and geotargeting by IP address. It gives some insight into how Google's ad servers work."

1 of 195 comments (clear)

  1. It might be scary to say this... by rob_squared · · Score: 4, Interesting

    ...But I like the way google advertises. Whether it be in Gmail, in search results, or on Froogle. RSS is just another medium to explore. If they continue to stay unobtrusive, I wish them the best of luck.

    --
    I don't get it.