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iTMS Launches in Japan

ickoonite writes "The iTunes Music Store has finally come to the Land of the Rising Sun! After months of tricky negotiations, Apple has reached agreements with 15 record companies for the supply of around 1 million tracks, with per-track prices between ¥150 and ¥200. AppleInsider also has some blurb, and Apple has an (English) press release on the launch is here. The question now is: 'Where next?'"

1 of 251 comments (clear)

  1. Re:Music Store Opens in another Country... by v1 · · Score: 5, Insightful

    It's called "price fixing", and when done within a single country is usually illegal. When done between different countries, no single country's law can apply, and even though it's illegal in BOTH countries, it's legal if done separately in each country.

    The basic idea is, as usual, to maximize proffit. If a band is really popular in the USA but not popular in say, Europe, the most profitable price point of the album in USA might be $19 where it might be maximized at say, $12 in Europe due to low demand. They are trying to prevent an entrepenur from buying a few thousand CDs in Europe and shipping them to the US and selling for say, $16 each. This undercuts their market in the US by $2/unit, costing them sales. Instead they only see the $12 where they could be seeing the $19.

    They want the $19 and do everything they can to see that they get it.

    If price fixing wasn't illegal in your country, things would be a lot worse... like in the USA a Garth Brooks album might go for twice as much in Tennessee as it did in say, Alaska. We'd probably see more aggressive region coding on DVDs as well. Instead of 7 world region codes, they'd probably try to like split up countries into regions too. Imagine having to buy a DVD that was not only USA region, but was say, in Central timezone code too? Think of the mess that would make for the consumer. And the recording companies would LOVE it.

    --
    I work for the Department of Redundancy Department.