Advertising of the Future, Already Here

prostoalex writes "Did Stephen Spielberg predict the future of advertising, when in Minority Report the relevant ads were delivered by retina scanner, which could then personalize any message? August issue of Inc. magazine takes a look at future of advertising and who's offering advanced technologies today. Internet search engines and helpful utilities from companies like Claria already know a lot about your shopping and browsing habits. Combine that with advanced tech from TV viewership tracker Nielsen and large nationwide databases like Experian, and the advertising messages of the future could get extremely personal."