MSN Launches Pay-Per-Click Search Ads
San writes "ZDNet is reporting that MSN has launched its first paid-search advertising application. The system will first be launched in Singapore and will be followed by France in September and a pilot run in the United States in October."
They announced this in March and said that it would begin testing phase "within six months." For you math whizzes out there, that means they finally released a project on time!
Isn't this form of ads pretty much dead?
Netcraft confirms it, pay per click is NOT dead.
From the page: "Domain Pay-Per-Click Services Growing Rapidly"
Balan noted that the application helps to "level the playing field" for small and medium-sized businesses
Because nobody knows the "level playing field" concept like Microsoft!