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Can Microsoft Out-Google Google?

faria24 writes "For the past decade, Microsoft has largely ignored the Web as an emerging platform for application development with fears that it could render Windows obsolete. But that will all change next week, as Microsoft unveils a new strategy for transforming its Web properties into an open platform for developers. As part of its new 'Web 2.0 Platform' strategy, Microsoft will expose application programming interfaces, or APIs, for MSN Search using SOAP. MSN Virtual Earth, Desktop Search and MSN Messenger will all be opened up for outside developers to extend." Coverage on CNet as well. From the article: "Microsoft's online rivals, notably Google and Yahoo, already provide the hooks that let third-party Web developers write applications that tap into their Web services, such as search and mapping. Because these Web applications rely on a Web browser, they can, in theory, run on any operating system. Microsoft, meanwhile, has always drawn third-party developers to Windows. But even with its commitment to Windows, analysts said, Microsoft needs to more fully address the growing popularity of online Web development. Having a healthy ecosystem of third-party add-on products helps drive traffic to Web properties. "

16 of 255 comments (clear)

  1. Can Microsoft Out-Google Google? by Anonymous Coward · · Score: 4, Funny

    No. Next question.

    "Can Google Out-Microsoft Microsoft?"

    1. Re:Can Microsoft Out-Google Google? by Anonymous Coward · · Score: 2, Funny

      Can Marklar out-Marklar Marklar?

    2. Re:Can Microsoft Out-Google Google? by Anonymous Coward · · Score: 4, Funny

      That's not a big bloated bureaucracy. That's just Ballmer's paunch. Throwing chairs and making death threats always gives him an appetite.

    3. Re:Can Microsoft Out-Google Google? by SCVirus · · Score: 2, Funny

      I knew Anonymous Coward worked for Microsoft!

  2. Marketing bullshit by RootsLINUX · · Score: 4, Funny

    I like how they call it "Web 2.0", as if Microsoft were the ones that originally invented the web. Gotta love that marketing department!

    --
    Hero of Allacrost, a FOSS RPG for *NIX/*BSD/OS X/Win
    1. Re:Marketing bullshit by bluesoul88 · · Score: 2, Funny

      Honestly that movie looked iffy to me when I was working at the local Cinemark, I'd have to watch the trailer between 15 and 20 times a day (all the trailers really). But I can assure you that, if I had decided to watch it, I'd have been far too busy staring at Scarlett Johannson to notice this.

  3. you linux sycophants don't get it by Anonymous Coward · · Score: 2, Funny

    MSFT will kill google.

    Vint Cerf is an MSFT hater. At MCI he led the investment into Netscape.

    John Doerr (http://investor.google.com/board.html) is on google's board and was on netscapes.

    There is a struggling conspiracy that believes MSFT's capitalist successes are unfair and they must be killed.

    Or, there is a natural balance to the world in which MSFT forces innovation through challenges, but overcomes those challenges through its own innovation.

    MSFT's brainpower and cash reserves dwarf google's resources.

    I used to be a linux fiend and use FVWM all day long. Now I make money for a living.

    Google will die, MSFT will triumph in the end.

    I sound like flame bait but that's not how I mean to be. I just think this zealous jingoism for anti-MSFT stuff is silly.

  4. PR from the Redmond chair throwing contest? by Anonymous Coward · · Score: 2, Funny
    Microsoft can't out-anybody-anything without being unethical, unless it involves office furniture.
    To confirm you're not a script, please type the word in this image: lawyers
  5. Re:Too Little Too Late != Out-Googling Google by QuietLagoon · · Score: 5, Funny

    Wait for us, we're the leader!

  6. Goodbye Google! by qualico · · Score: 5, Funny

    Ballmer is going to f***ing kill Google. Remember. :->

  7. Two references to Google... by urdine · · Score: 3, Funny

    ...in the title of an article about Microsoft. A /. classic!

  8. Whew by Overly+Critical+Guy · · Score: 4, Funny

    Whew, I was getting worried we weren't going to have YAGS (Yet Another Google Story) today. And this one has Microsoft in it. Bonus!

    --
    "Sufferin' succotash."
  9. Not quite true by hritcu · · Score: 2, Funny

    For the past decade, Microsoft has largely ignored the Web as an emerging platform for application development with fears that it could render Windows obsolete.

    What about ASP.NET or IIS?

    --
    If you don't fail at least 90 percent of the time, you're not aiming high enough. (Alan Kay)
  10. Re:Your grammar - ouch! - I agree by roman_mir · · Score: 2, Funny

    same hier.

  11. Re:competition by MrAnnoyanceToYou · · Score: 4, Funny

    Microsoft You!

  12. Re:competition by Anonymous Coward · · Score: 2, Funny

    That begs the obvious question: what would it mean to say "I Microsofted it"?

    Hmmm... new poll:

    If "Microsoft" was a verb, what would it mean?