First UMD Movie/Game Combo
Gamespot is reporting that, for the first time, Sony is selling a combo UMD movie/game disc. For about $40 you get three levels of Wipeout: Pure and the craptacular film "Stealth", which didn't even manage a 30% recoup on the film's budget. From the article: "On November 15, Sony will release the military sci-fi film Stealth, which slipped under most summer moviegoers' radar, on UMD. The portable version of the $130-million-budget, $31-million-grossing film will come with the first three levels of the best-selling PSP racing game Wipeout Pure. It will also feature a "Stealth" track not found in the regular version of the game, which will let players race as the advanced fighter jet from Stealth."
It isnt "hidden," its just part of downloadable content mechanism. Though, to make it work, you need to find a way to redirect DNS queries for the WipeoutPure site to google or whatever.
Considering you have to set up the DNS redirect, press a lot of buttons, and generally wait a while before the browser is ready, it's a neat proof-of-concept trick; though, it is far from being practical.
That Sony will burying these UMDs next to those E.T. cartridges and Jar Jar Binks figurines.
The Star Wars special edition DVD set thing also did this with Battlefront.