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Sun's Bold New Ad Campaign
Celeritas writes "Sun is making some noise over their latest x64server entries by doing a fly by over Dell's HQ yesterday. A few pictures were snapped to capture the event. Sun has continued the offensive by running some interesting ads as well as designing some that were rejected due to the controversial content or as Sun calls them 'bold ad concepts'"
Err, have you NOT been reading slashdot for the last couple of days? This is what these ads are all about. AMD Opteron boxes for cheaper than Dell sells em and faster as well. New designs by Andy Bechtolsteim (sic), who is widely regarded as one of the best server designers...
Oh, and I think these boxes are supported by Sun for Windows, Linux (Redhat and Suse) and of course Solaris.
And of course they push Solaris. Some people actually think that it MIGHT be a better Unix that Linux (Moderators, you didnt read that...)
"The greatest dangers to liberty lurk in insidious encroachment by men of zeal, well-meaning but without understanding."
What price sheet have you been looking at and from what year?
... all of Sun's x86 servers are certified to run Linux. They wouldn't bother if they thought that Linux sucks.
A Sun Fire X2100 starts at $745 LIST. Go through a reseller and you're guaranteed to get discounts on top of that. These prices that UNHEARD OF for Sun. They have completely slashed their prices down to levels that I never thought I would ever see. I've been working with Sun hardware for 10 years and I've been cursing their outrageous prices for nine of those years as I saw Intel after Intel replace numerous Sun workstations and servers. I've had no excuse to curse Sun's prices in the past 12 months.
If we were talking about the Sun of the past, you'd be absolutely correct. They charged outrageous prices because your were buying the Sun name and the Sun R&D. That arrogance died very recently. Look at any of their x86 offerings, like the Ultra 20, which is also available for less than $900 list.
Half the quality? They offer a 3 year warranty on all hardware. Every other vendor I've had to deal with wants a service contract ($$$) for that amount of coverage. I doubt they'd give that warranty if they thought the quality was such that the systems wouldn't last at least that long. Otherwise, they'd expect to lose a shitload of money to spare parts and customer service calls, which would not be a wise move at all.
Oh, by the way
It's blatantly obvious that you don't have a clue what you're talking about or you just want to bash on Sun for the sake of bashing on Sun.
The Overrated mod is for reversing inappropriate, positive mods, not for voicing disagreement with a post.
How are these ads for Dell? Look at the
specs. The Suns cost 50% less,
and use 66% less power. If anyone did
any investigation (which is often the case when
buying servers), then Sun gets the benefit of
this ad. If, however, buying servers is merely
about name recognition and "branding" then,
yes, Dell benefits. But honestly, home
users do not buy 1U devices. People who
buy 1U devices look at price, performance,
and power consumption. So, these adds help
Sun.
no, they "just now" started selling low cost AMD64 servers. They NEVER sold an entry level complete box for 795$ before the latest release. That's the type of market dell held before. IIRC, the cheapest opteron box previously was almost 2k$. Not only that, these new boxes are "all sun" instead of just a rebadged whitebox from a different manufacturer.
Nope. I live right next to Dell's Round Rock campus and this (http://www.justanotherpodcast.net/Files/Sunx86Fly oversmall.jpg) is exactly what was flying over around 2 PM.
Sun would probably say AMD64, since that is what they sell, except that they also want you to run Solaris on your non-Sun boxes, which may have 64 bit Intel x86 processors. They may also want to avoid burning bridges, in case Intel processors become more compelling in the future.
Whoever corrects a mocker invites insult;
whoever rebukes a wicked man incurs abuse.
--Proverbs 9:7