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Sun's Bold New Ad Campaign
Celeritas writes "Sun is making some noise over their latest x64server entries by doing a fly by over Dell's HQ yesterday. A few pictures were snapped to capture the event. Sun has continued the offensive by running some interesting ads as well as designing some that were rejected due to the controversial content or as Sun calls them 'bold ad concepts'"
From the text of that ad, you'd think they had -just- now started selling AMD64 servers. I have several Sun AMD64 servers sitting in my server room, and have for quite a while now. Granted, they're just reference boxes -- but they do say Sun on them.
Perhaps Sun could learn to promote their products on their own merits, rather than insulting a competitor.
I think those ads speak very well of Sun's merits.
A) Sun's servers use less power
B)Sun's servers put off less heat
C)Sun's servers are faster than Dell's.
Really, one thing to consider here: Sun makes an OS, makes CPUs, makes chipsets.. And we're not talking just the fabrication. They have engineers designing this stuff... What has Dell ever developed? Nothing. Absolutely nothing. They've developed nothing, except for a business model that takes other people's desgins and hard work, and mass produces them so each unit can make a $5 profit, and hope that they'll sell a million units.
They are the leech of the industry, and with our patronage, future R&D is in grave trouble, because they give nothing back to the community.
-- If we don't stand up for our rights, now, there will be no right to stand up for them later.