Movie Studios Unveil New Anti-Piracy Lab
PaulusMagnus writes "According to the BBC Walt Disney, Sony, Paramount, Warner Bros, Universal and 20th Century Fox have formed a new organisation called the Motion Picture Laboratories. They've also given them a nice tidy sum of US$30m to play with to develop new technologies to combat piracy." From the article: "There are thousands of new concepts floating around the hi-tech community about how to develop tools to fight piracy ... Researching and developing these technologies now will help save the major studios and other motion picture producers and distributors money in the future."
$8 discount, $15 regular showing. But that's not what I'm talking about. I'm not talking about a comparison between different cultures. I'm talking about basic pricing philosophy. Back when I was growing up, we had a third-run theater that continually waited until the end of the blockbuster weekends before they'd get copies of movies. They'd charge $2.50/ticket- and kept doing that well into the 1990s. $10 for a family of 4 to see some third-run film; and you can bet we didn't have people with camcorders sneaking in. (Last I heard, they went up to $3.50 but started throwing in the popcorn for free). Not to mention the old drive-ins that would charge by the carload instead of individually.
The point is that the MPAA wants to make all of their investment and profits up front- where if they'd go for volume pricing instead, and roll prices back a few years, they'd have NO problem with piracy at all.
SJW: a person who perceives an injustice, and while correcting it, commits a greater injustice.
You have actually hit on one of the open secrets of technology, porn is A. an early adopter and B. a driving force behind large amounts of technology and marketing strategems. I often baffle my friends when I tell them that, besides the obvious reasons, when I go to a gentlemans club or adult boutique (yes yes I am a dirty old man, I admit it) its to see what new tech there is or get ideas for various marketing plans I am involved in. For the doubters I invite them along on my next trip and point out certain things then tell them to watch for it over the next 6 to 12 months. They are amazed when those ideas filter to the mainstream.
If Hollywood would adopt some of the business model of the porn industry they would see a marked improvement in profits. And its not like the quality of acting or writing is all that high above porn anyway...
Honor is like virtue, if you must tell people that you have it then chances are you don't.