Firefox Momentum Slows
linumax wrote to mention an Information Week story about an apparent slowing of Firefox's usage growth. From the article: "San Diego-based WebSideStory released market share numbers for Firefox, IE, and other browsers that noted Firefox has crept up from April's 6.75 percent to September's 7.86 percent, a single percentage point gain in five months. During the first few months after its November, 2004, release, Firefox was adding another point each month. 'It looks like Firefox has hit the push-back point,' said Geoff Johnston, an analyst with WebSideStory. 'We always knew there was a finite number of early adopters out there and a finite number of Microsoft haters who would switch to something new, but we didn't know what that number was. It looks like we're approaching it.'"
So...whats the next step?
Obviously the current marketing effort led by the Firefox team has reached, or is soon to reach, the most people it can. There now needs to be a second push to help promote this browser up past 10% market share. Once one in every ten users is using Firefox, then maybe the 'word of mouth' changes will begin to increase more-so.
Personally, I have installed it on my parents' machine, all my tech-saavy coworkers, and I promote it every chance I get. Once we hit the 10% mark, all the people that were too lazy to do it might just say, hey, well, everyone else is doing it, why not me?.
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I'm just wondering why the market share in Europe is so much higher? I mean, I doubt that there is such a different user basis?! (The linked article talks about 20% market-share in Germany and Poland...)
I have recommended Firefox to all of my coworkers, friends, and family over the past year. So far I have not personally heard of anyone who has fully switched to Firefox ever switch back to MSIE.
That said, I do know of MANY people who have zero interest in even trying Firefox. They don't care about tabbed browsing, they already know the ins and outs of MSIE. Generally these aren't the people who actually have to remove their spyware and virii, so they don't fully understand security issues and associated pains.
I think it boils down to this: Most geeks like Firefox and have already switched. Joe Sixpack and Ted the PHB have in interest in learning how to use a new browser, or even learn how to click on a different icon.
(And then there's the camp of newbies that think "the internet" is built into their "computer" and is only accessed by clicking on the magical blue e)
I use Linux on my desktop and I have a PowerBook. Which category does that put me in? The last time I checked, I couldn't run Internet Explorer... but someone please correct me if I'm wrong here.
Firefox has achieved many of its goals regardless, with 10% of the web not using Internet Explorer (Firefox + Opera + Safari + Konq) websites are no longer able to simply plug Microsoft technology into their websites and run with it. I can't remember the last website that I visited that didn't function properly in Firefox -- which was a very common problem in the bad-old-days of IE5/ActiveX (again, through no supposed hatred on my part). Microsoft is a better netizen today than they were five years ago. Their development is more open, and their technologies are more cooperative. There is much more of a free market in webspace now, which is a good thing.The wheel is turning, but the hamster is dead.
Firefox is not slowing. It's users are getting better as manipulating the browser. One of the first Firefox extensions many of us add is User String Agent, so we can get into "IE only" websites. Many of us use Webwasher or anon-surfing products, many of which also change the user string. To a webstat gathering firm, I'm an IE user whether I'm using Firefox or Opera, and I don't want to be counted as using IE for anything except Windows Update or badly written websites.
I didn't give up on Firefox, it's my primary browser. But I'm not counted by the web statistic collection firms, so their data is a fraud. These firms must develop better data-collection methodologies or be exposed as frauds and face legal sanction.
_____ Computers are so complicated... I thought I never learn how. Then I found out there was Free Pornography on them.