Webcasting, Windows Media or Quicktime?
schlarbo asks: "I need to help produce a live webcast and was hoping to get some insight on the process from people with experience. We are a media house in Western Australia that uses Apple computers. We have the cameras, computers and a digital converter for the cameras. However, the big question is: should we use Quicktime Broadcaster, or rent a Windows XP laptop and use Windows Media Player to do the webcast?"
First of all, you can't stream live Flash video without a Flash Communication Server license, and it's one of the most expensive prospects in the entire streaming world right now, plus most of the world still only has the Flash 7 live codecs, which are a shitty subset of H.264, so skip that. Secondly, everyone who saying crap like VLC and ogg theora... please. Shut the fuck up. He's specifically asking about Windows Media and Quicktime.
Refreshingly, the post that asks about your audience is dead on. The choice of streaming format will be entirely driven by your audience (and also by your budget).
Some questions to consider:
- Do you have streaming servers? What formats do they handle? If not, you need to start learning their care and feeding right now.
- How many users do you expect? Do your streaming servers have adequate bandwidth? Do you know how to calculate adequate bandwidth? Are your end users all in australia, or are they international? Have you considered a CDN like Akamai, Playstream, VitalStream, etc.?
- Are you archiving on the server or on the encoder? Are you backing to tape, for the inevitable "I forgot to hit record" issues?
If this is your first webcast, you might do well to call a streaming expert (I recommend www.incitedmedia.com, ask for Joe -- they did Live8 so they know what they're doing) and ask some questions.Keep in mind: Windows Media looks like crap on Macs. Quicktime is on lots more Windows machines nowadays thanks to iTunes. Quicktime Broadcaster isn't as rock-solid as Windows Media Encoder (and certainly isn't nearly as fully-featured) but will run on the machines you already have.