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Apple Sells 1 Million Videos in Under 20 Days

olddotter writes "Apple has sold over 1 million videos through iTunes since the release of the Video iPod service. Personally I am surprised by this success, it raises many questions. Will this encourage more people to put their video content on the iTunes store? Is there a vast market for cheaper stuff at reduced prices? Why am I willing to pay more for music than I would for video?"

5 of 478 comments (clear)

  1. Hot Damn by broody · · Score: 5, Interesting

    Imagine if they had some content besides a few television shows and videos...

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    1. Re:Hot Damn by mysqlrocks · · Score: 5, Interesting

      Imagine if they had some content besides a few television shows and videos...

      That's exactly what they're trying to prove to the movie industry. Apple is demonstrating that it's possible to do the same thing it did with Music to Movies. And the movie industry will have the added benefit of being apple to skip right past the bulk of pirating (if they get they're heads out of the sand).

  2. Front Row integration? by mccalli · · Score: 5, Interesting
    A question for anyone with a new iMac G5 who has also bought a video from the music store. Do these videos integrate with Front Row at all?

    It's my (utterly unsubstantiated) belief that Front Row will appear in iLife 06, and that then a Mac Mini playing these videos on a TV will start to make quite a lot of sense.

    Cheers,
    Ian

  3. Comparing song sales vs. video sales by rsborg · · Score: 5, Interesting
    1. iTMS store opening sold 1 million songs in a week, not 20 days.
    2. However, video selection is MUCH more limtied than song selection when iTMS opened.
    3. Also, video probably assumes the purchase of a newer (video) iPod, since I doubt many people are downloading these to watch on their computer/tv.

    So what does this mean? Who knows, but it seems as if the videos are really damn popular. I'd kill, however, to see which ones were more popular than others...

    I think what'd be the real killer app for mobile video would be shorts like comedy, commercials, trailers, etc.

    Apple are you listening? Use what you have already, most movies push trailers, and most commercial creators would DIE to get their bits on the iPod, and there're some totally awesome commercials that are pieces of art in their own right! Imagine a vid-cast of bits from The Daily Show, or a 5 minute part of a standup routine, too.. great for showing people at lunch/etc.

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  4. Re:Christopher Walken Effect by Frogbeater · · Score: 5, Interesting

    I noticed that too. Particularly because I worked on that video.
    I was the dolly grip, which means every shot in that video in which the camera was moving (except the one where he gets on the escalator) is me moving the camera (dare I say, dancing with Mr. Walken?)

    No royalties for me.

    But the iTunes store has validated that video as one of the greatest of all time.

    Here are some behind the scenes shots if anyone is interested.
    That would be me, standing behind the camera.