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A Closer Look at Google Adwords

Posted by samzenpus on from the google-google-google dept.

zaphle writes "This article describes an interesting experiment with the Google Adwords service; in an effort to fine-tune the price per word, a mirror site was set up, paying a different price per word. I turns out the second site had to pay more in order to reach a similar click-through rate. My questions to the slashdot community: are organizations like Google redefining the law of demand and answer? To what extent does this imply a competitive advantage for larger companies? Do we need an ethical framework to direct companies to make such algorithms open source?"

2 of 224 comments (clear)

  1. Honorable Sir, by EmoryBrighton · · Score: 4, Funny
    To be honest, I just checked, and while there are 1,030,000 Google results for "Cringely," there are no ads at all on the results page, indicating -- as many have long suspected -- that I have no commercial value whatsoever.
    No Way! I'd pay for you NOT to write!
    --
    Rule 2: Writing a spec is like writing code for a brain to execute.
  2. Re: Google scares me, this I know! by Anonymous Coward · · Score: 4, Funny

    Google scares me! This I know,
    for ibiblio tells me so.
    Little ads to It belong;
    My site is weak but It is strong.