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A Closer Look at Google Adwords

Posted by samzenpus on from the google-google-google dept.

zaphle writes "This article describes an interesting experiment with the Google Adwords service; in an effort to fine-tune the price per word, a mirror site was set up, paying a different price per word. I turns out the second site had to pay more in order to reach a similar click-through rate. My questions to the slashdot community: are organizations like Google redefining the law of demand and answer? To what extent does this imply a competitive advantage for larger companies? Do we need an ethical framework to direct companies to make such algorithms open source?"

5 of 224 comments (clear)

  1. I have open sores by Anonymous Coward · · Score: -1, Offtopic

    fp for my best dead buddy klerck

  2. STEP RIGHT UP! by Anonymous Coward · · Score: -1, Offtopic

    Get your google air! MMMMMM head on over and get some fresh brewed GOOGLE coffee and its off to your GOOGLE job in your Google hybrid car. i love it!

  3. Re:Sadly its all true: An insiders view of Google by gotak · · Score: -1, Offtopic

    WTF? Get a life and learn to make sense. Why is this idiot "informative" this piece is the definition of inane.

  4. Re:Cringley discussed this back in September by 1u3hr · · Score: 0, Offtopic

    Karma-whoring made easy. Post the same link as in the summary, and get modded "informative".

  5. Re:An ethical framework for advertising? by pushf+popf · · Score: -1, Offtopic

    Jesus saved me from my past. He can save you as well. Why would I need saving from your past?