The Art of the Game Logo

Making game logos is an art form, and Hamagami/Carroll is behind many of the most recognizable ones on the shelf today. Gamasutra takes a look at what it takes to craft iconic imagery, talking to company co-founder Justin Carroll. From the article: "Typically, we're brought in fairly early in the process, as soon as they start building marketing plans, somewhere about halfway through, we're brought in and we start working on the packaging. Depending on the company we're working with, we're also working on the in-store display, we're working on sell sheets, materials for E3, and different parts of the brand identity."