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The World's First Banner Ad

Posted by ryuzaki0 on from the it-didn't-need-to-blink dept.

An anonymous reader submitted a link to what they claim is the the internet's first banner ad. It comes from 1994 HotWired, paid for by AT&T. It's ugly, but no animation, no popups. It makes me a little nostalgic.

5 of 157 comments (clear)

  1. Re:um by tpgp · · Score: 5, Informative

    It's genuine.

    Was a bit in the news last year on the 10th anniversary.

    The comments on this adblog post have a little more info.

    And its bloody depressing that this image is linking to crap you don't want to look at 10+ years on....

    --
    My pics.
  2. Re:Can't see it by LDoggg_ · · Score: 2, Informative

    Same here. Apparently privoxy doesn't like "banner.jpg"

    mirror

    --

    "If they have both, tell them we use Linux. And if they have that, tell them the computers are down." -Dave Chapelle
  3. Re:I wonder . . . by giant_toaster · · Score: 1, Informative

    First ever spam email sent. It was in 1978!

    DIGITAL WILL BE GIVING A PRODUCT PRESENTATION OF THE NEWEST MEMBERS OF THE
    DECSYSTEM-20 FAMILY; THE DECSYSTEM-2020, 2020T, 2060, AND 2060T. THE
    DECSYSTEM-20 FAMILY OF COMPUTERS HAS EVOLVED FROM THE TENEX OPERATING SYSTEM
    AND THE DECSYSTEM-10 COMPUTER ARCHITECTURE. BOTH THE DECSYSTEM-2060T
    AND 2020T OFFER FULL ARPANET SUPPORT UNDER THE TOPS-20 OPERATING SYSTEM.
    THE DECSYSTEM-2060 IS AN UPWARD EXTENSION OF THE CURRENT DECSYSTEM 2040
    AND 2050 FAMILY. THE DECSYSTEM-2020 IS A NEW LOW END MEMBER OF THE
    DECSYSTEM-20 FAMILY AND FULLY SOFTWARE COMPATIBLE WITH ALL OF THE OTHER
    DECSYSTEM-20 MODELS.


    WE INVITE YOU TO COME SEE THE 2020 AND HEAR ABOUT THE DECSYSTEM-20 FAMILY
    AT THE TWO PRODUCT PRESENTATIONS WE WILL BE GIVING IN CALIFORNIA THIS
    MONTH. THE LOCATIONS WILL BE:

    TUESDAY, MAY 9, 1978 - 2 PM
    HYATT HOUSE (NEAR THE L.A. AIRPORT)
    LOS ANGELES, CA


    THURSDAY, MAY 11, 1978 - 2 PM
    DUNFEY'S ROYAL COACH
    SAN MATEO, CA
    (4 MILES SOUTH OF S.F. AIRPORT AT BAYSHORE, RT 101 AND RT 92)


    A 2020 WILL BE THERE FOR YOU TO VIEW. ALSO TERMINALS ON-LINE TO OTHER
    DECSYSTEM-20 SYSTEMS THROUGH THE ARPANET. IF YOU ARE UNABLE TO ATTEND,
    PLEASE FEEL FREE TO CONTACT THE NEAREST DEC OFFICE
    FOR MORE INFORMATION ABOUT THE EXCITING DECSYSTEM-20 FAMILY.



    Source http://www.templetons.com/brad/spamreact.html

  4. AT&T's "You Will" campaign by zsazsa · · Score: 4, Informative

    This was a part of AT&T's "futuristic" "You Will" campaign. Anyone else remember the commercials 12 years ago? A lot of the things they promised, like attending meetings in your bare feet, checking out at the super market a shopping cart at a time, are now possible -- just not with AT&T's technology. Sorry, guys.

    ad-rag.com has the old TV commercials -- but you have to pay €2 for the privilege. :(

  5. Not the first banner ad by koltrane · · Score: 4, Informative
    This may be the first WEB banner ad, but Prodigy was running advertising banners along the bottom of their EGA screens back in 1991 (and probably earlier). If you think this looks primitive, check out the ZEOS banner on this ZD Prodigy page (Date Unknown)

    http://www.styla.com/images/port_prodigy_full.gif