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Nintendo Aims At Oprah Crowd

Posted by Zonk on from the game-of-the-month-club? dept.

Next Gen's DICE coverage includes commentary by Reggie Fils-Aime, who tries to convince publishers to expand the gaming market. Even if it means running ads during Oprah. From the article: "He said that Nintendo would be using new marketing channels, such as daytime television shows, Oprah and Ellen ... In what has become something of a Nintendo mantra, he said Nintendo was seeking to attract female gamers and older gamers. He also warned that the number of teenage males is declining in North America, and high school students are saying their interest in games is declining."

6 of 104 comments (clear)

  1. I just looked... by xerxesVII · · Score: 5, Funny

    Nothing there, lying bastard.

    --
    "We shall grapple with the ineffable, and see if we may not eff it after all." - Douglas Adams
    1. Re:I just looked... by saskboy · · Score: 2, Funny

      3 month old chewed gum isn't "nothing". It's worse than nothing.

      When I read the title I thought Nitendo is going to make an emulator for Opera's web browser? Cool.

      Oprah is less cool than Opera.

      --
      Saskboy's blog is good. 9 out of 10 dentists agree.
  2. Re:The #1 reason teens wanting to game declining I by xerxesVII · · Score: 4, Funny

    Surely you do not mean to suggest that an institution as valuable and entrenched as the Student Council is without use! Why, I remember when I was president of the Student Council I was able to enact sweeping changes to my school that are in effect to this very day. For instance, I promised an end to homework and I delivered on that promise. The students wanted Coke machines in every single classroom and as soon as I was elected I made that happen by dint of sheer will. Also, every day was pizza day and all of our teachers were fired and replaced by highly qualified young ladies from Hugh Heffner's very own School for Buxom Ladies.

    --
    "We shall grapple with the ineffable, and see if we may not eff it after all." - Douglas Adams
  3. A Million Little Marios by damsa · · Score: 2, Funny

    Controversy as Mario went on to Oprah to promote his new Revolution game Million Little Marios about Mario's mushroom addiction, Doki Doki hallucinations and his "friendship" with Toad. The Smoking Cannon has learned that in fact, Super Mario 2 did not really exist, Mario is in fact a carpenter, not a plumber and most shocking of all Mario is in fact Japanese not Italian.

  4. Re:Well now I'm confused... by Spy+der+Mann · · Score: 2, Funny

    and the gaming industry needing to find new people to sell games to.

    Um, I think you misspelled "suckers" :P

  5. Re:Moms and tech... by cornface · · Score: 2, Funny

    ur so wrong my 65 year old mum is far more into gaming than my 42 40 year old bros and my 70 year old dad. Prising the PSP out of her hands sometimes... a difficult task. welcome to my world!

    I'm surprised your mom can still walk straight, much less play games, after having 42 children in one year.