Slashdot Mirror

← Back to Stories (view on slashdot.org)

Nintendo Aims At Oprah Crowd

Posted by Zonk on from the game-of-the-month-club? dept.

Next Gen's DICE coverage includes commentary by Reggie Fils-Aime, who tries to convince publishers to expand the gaming market. Even if it means running ads during Oprah. From the article: "He said that Nintendo would be using new marketing channels, such as daytime television shows, Oprah and Ellen ... In what has become something of a Nintendo mantra, he said Nintendo was seeking to attract female gamers and older gamers. He also warned that the number of teenage males is declining in North America, and high school students are saying their interest in games is declining."

2 of 104 comments (clear)

  1. I just looked... by xerxesVII · · Score: 5, Funny

    Nothing there, lying bastard.

    --
    "We shall grapple with the ineffable, and see if we may not eff it after all." - Douglas Adams
  2. Re:The #1 reason teens wanting to game declining I by xerxesVII · · Score: 4, Funny

    Surely you do not mean to suggest that an institution as valuable and entrenched as the Student Council is without use! Why, I remember when I was president of the Student Council I was able to enact sweeping changes to my school that are in effect to this very day. For instance, I promised an end to homework and I delivered on that promise. The students wanted Coke machines in every single classroom and as soon as I was elected I made that happen by dint of sheer will. Also, every day was pizza day and all of our teachers were fired and replaced by highly qualified young ladies from Hugh Heffner's very own School for Buxom Ladies.

    --
    "We shall grapple with the ineffable, and see if we may not eff it after all." - Douglas Adams