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Advertisers May Face Ridicule For Adware

An anonymous reader writes "A ZDNet article reports that the FTC may be gearing up to humiliate companies that advertise via adware." From the article: "The FTC would publicly announce and publish the name of a company that advertises using adware that installs itself surreptitiously on consumer PCs or using spyware, Leibowitz said. He would recommend publicly shaming advertisers to the other FTC commissioners if the adware problem doesn't decrease, he said."

13 of 166 comments (clear)

  1. Wonderful idea, but could get sticky... by Audigy · · Score: 3, Insightful

    I can see it now... review sites all over the 'net mention this as the first item in a review of a piece of software:

    Spyware: YES

    Then again... there may be some problems related to what is considered spyware and what's not. For example, is a piece of software that "phones home" for ANY reason considered spyware?

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    1. Re:Wonderful idea, but could get sticky... by EnigmaticSource · · Score: 2, Insightful

      If so, would anything with product activation be considered Spyware?

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      The Geek in Black
      I know my BCD's (when I'm Sober)
    2. Re:Wonderful idea, but could get sticky... by vertinox · · Score: 4, Insightful

      For example, is a piece of software that "phones home" for ANY reason considered spyware?

      If it is without the knowledge of the user, then yes, that is pretty much the definition of spyware.

      If a program pops a dialog up and says, it wants to know if its ok to send DoubleClick all my history urls and cookies and then I click yes and it phones home... Then well... I'm just dumb, but thats not spyware.

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      "I am the king of the Romans, and am superior to rules of grammar!"
      -Sigismund, Holy Roman Emperor (1368-1437)
    3. Re:Wonderful idea, but could get sticky... by iMaple · · Score: 3, Insightful

      For example, is a piece of software that "phones home" for ANY reason considered spyware?
      Is this an oblique reference to the latest version of ITunes ? (or the Firfox+GoogleToolbar combo which phones home upon sucessful installation?)

  2. Sounds like free advertising. by Anonymous Coward · · Score: 5, Insightful

    No such thing as bad publicity.

  3. Deeper Issues by Max+Threshold · · Score: 4, Insightful
    "The deeper issue, [spam lord Trevor] Hughes said, is the way online advertising is handled. Many companies let a third party take care of their advertising and that company may delegate even further, involving many people and companies before an ad gets placed."

    This isn't just an issue for spamvertisers. Delegating fundamental business processes (e.g., customer billing) to third parties seems to be a popular with all sorts of companies as a means of obfuscating procedures and dodging responsibility for mistakes. I call bullshit on all of it!

  4. Re:That's a start.. by The_REAL_DZA · · Score: 2, Insightful
    Searching google for spyware removers gets you ads for more spyware!!!


    I think the technical term for that is "money machine"

    a.k.a. "magic money machine"
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  5. You forget two points by Spy+der+Mann · · Score: 2, Insightful

    a) They don't get revenue for this, and
    b) They don't get their PRODUCTS advertised, either. Just their name in a blacklist.

    Sincerely, we've all heard about spyware companies suing antivirus for blacklisting them. Can they sue the FTC, now? :)

  6. Re:That's a start.. by pete6677 · · Score: 2, Insightful

    That's what we DON'T want them to do - list companies that are not part of the problem (people's machines becoming unusable through crapware) but who technically meet some definition of "spyware vendors". This will undermine the credibility of the initiative, which is to call attention to companies participating in abusive practices.

  7. Re:Finally, someone to stop these shameless people by spectre_240sx · · Score: 2, Insightful

    Joe Shmoe home-user doesn't know what programs are spyware and what aren't. Most people are beginning to realize now that there are programs out there that are bad, though. Giving people information as to which programs are bad for their computer usually results in them not using said programs.

    It's true that even bad publicity can be good, but don't underestimate the power of information.

  8. Re:Wet bus ticket by vertinox · · Score: 2, Insightful

    Wow, public shaming is as severe as hitting those offenders with a wet bus ticket or a tap on the knuckles.

    Hrm... I've heard that in Japan, that public shaming is usually followed by ritual suicide.

    Perhaps we should encourage the practice ;)

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    "I am the king of the Romans, and am superior to rules of grammar!"
    -Sigismund, Holy Roman Emperor (1368-1437)
  9. Re:Free advertising? by barefootgenius · · Score: 2, Insightful

    Certainly. A better idea might have been to get the major search engines to drop the companies, their subsidiaries and owners, off the search results like Google did with BMW (albeit for a week).

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    /. bug #926803 - Why I can post.
  10. Re:Not the coders' faults. by Khyber · · Score: 2, Insightful

    Sorry, I'd tend to believe that most coders have a code of ethics or at least a set of personal morals. Those coders that write the spyware intentionally make it malicious. Of course they're doing what they're told, and if they actually cared, they'd NOT DO IT. I type this as I have a coder behind me reading along.

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    Still waiting on Serviscope_minor to wake up to fucking reality and realize that Jessica Price isn't going to fuck him.