Sony Announces Date for Blu-Ray Roll Out
yermoungder writes "Reuters is reporting that 'Sony Pictures on Tuesday said it aims to deliver its new Blu-ray DVD format to U.S. stores on May 23 to coincide with the entry of compatible disc players, a new step in an industry war for control of home movie viewing.'"
A common misconception on Slashdot is that Joe Consumer understands the issues with DRM and even more importantly, cares.
And a very simple way to make the point and make Joe Consumer care is simply to say to him, "Don't you hate having to sit through all that junk at the beginning of the DVD before you can watch the movie?" That usually gets them thinking. Then drop a hint about how things like the broadcast flag can prevent them from fast-forwarding through commercials, if they're allowed to even record a show to begin with. And Congress keeps passing more laws that give "the suits" more control over what we're allowed to do in our own living room.
That gets their attention. DRM isn't about previnting piracy, its about exerting control after the sale. You won't be able to do it even if it is legal.