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Acclaim Back From the Dead

Posted by ryuzaki0 on from the mmmmm-mmmmm-oooooo-gggggg-sssss dept.

GameDailyBiz reports that Acclaim is back from the dead (again), and this time it's a MMOG publisher. From the article: "Acclaim's first title will be BOTS, a multiplayer online robot fighting game that is completely free to play. 'The game is designed with accessibility and a positive community experience in mind. A sports-like ranking system allows players to challenge themselves against their friends in a cleanly rendered, safe and youth friendly environment as they develop their skills and evolve their own personalized BOT,' says Acclaim." They're also planning a more traditional MMOG called 9Dragons.

5 of 41 comments (clear)

  1. Re:So either they're buying up this website... by Pluvius · · Score: 2, Informative

    There are a number of games that have gameplay similar to what you describe. You're probably referring specifically to Origin's Omega.

    Rob

  2. Missing the point of branding? by Rimbo · · Score: 2, Insightful

    The idea behind having a big name doesn't work if the name isn't associated with anything. Irnfrogramresr buying "Atari" makes sense -- there's Pong, that whole old-school feeling, the funky "A" logo. Activision buying "Acclaim" is... Well, I'm trying to come up with an association here, and "Turok" isn't registering on the ol' 'leet-o-meter.

    If Activision couldn't buy a bigger name, seems they're better off creating a new brand of their own, a la Toyota's creation of Lexus and Scion.

    1. Re:Missing the point of branding? by Pluvius · · Score: 2, Insightful

      Irnfrogramresr buying "Atari" makes sense -- there's Pong, that whole old-school feeling, the funky "A" logo. Activision buying "Acclaim" is... Well, I'm trying to come up with an association here

      I'll give you one: "crap." The fact that anyone would think that buying a brand name with such a terrible reputation is a good idea is honestly mystifying.

      BTW, the article says that a co-founder of the modern Activision bought the name. Don't know it it's independent from Activision or not.

      Rob

    2. Re:Missing the point of branding? by Castar · · Score: 2, Interesting

      On the other hand, Acclaim was a big enough name to justify a Slashdot story. So their money got them some benefit, at least.

      --
      I yearn for you tragically. A. T. Tappman, Chaplain, U.S. Army.
  3. Acclaim by payndz · · Score: 2, Interesting
    Ah, I remember them well from my games journalism days. When they wanted some coverage from you, they were all smiles and helpfulness. When you asked for something from them, they were bastards of the first order.

    I was actually kind of hoping that TFA would announce that they'd signed up as publishers for the Infinium Phantom. That would be about on the same level as their other business decisions!

    --
    You must think in Russian.