The New Wisdom of the Web
theodp writes "In a cover story, Newsweek takes a look at the new wave of start-ups cashing in on the next stage of the Internet by Putting The 'We' in Web. Sites built on user-generated content like YouTube, Flickr, MySpace, Digg and Facebook have all taken a page from Tom Sawyer's playbook, engaging the community to do their work, prompting Google CEO Eric Schmidt to suggest he finds MySpace more interesting than Microsoft."
Does user generated content like seen on the sites mentioned equal quality reading? is it worth hours of browsing other people's randomly submitted content to find a few diamonds? how often do you find yourself spending time on those sites?
so other people create your "content" for free, and you get advertising revenue for having those same people look at the "content" created by others. what's not to love in a business model like that?
Indeed, more heads are wiser than one. An old concept applied on a massive scale, and so far it works. The piece I personally like best in this article is from Craigslist's founder who points out that the reason his team is so scalable is because they provide self-service. Everything I ever built (including the latest Simpy) was like this, and I've always been happy not to have to hire a team of people to manage something that users of the system could handle themselves, or amongst themselves.
The other piece I like here is also from Craigslist guy, about not having to charge everybody. This reminds me of what I did with Simpy (see this Simpy + AdSense bit, and pay attention to the Q&A towards the end of the entry). People have been very happy with the simplicity of this concept, and no user has complained about ads - they don't see them... but others do!
Simpy
I've been working on a project called Appleseed, which is sort of a distributed version of MySpace/Friendster, but is turning out to be an amalgamation of gmail/flickr/myspace/livejournal. It's been slow going, but it's starting to pick up the pace, it's just been hard having to work full time and do this in my offtime.
That said, I'm disappointed that, with all of these social network oriented sites popping up, and all these new technologies being explored by commercial enterprises, that the open source community hasn't stepped up to the plate and offered free alternatives. Gmail? Flickr? Del.icio.us? Myspace?
I know the open source community can build reusable software that's as good or better than any of this, so why haven't we? Why are we still using SquirrelMail?
Tom Sawyer, according the the external narration of the novel, inadvertently found that on some level, the children liked painting the fence, so long as it was not obligatory. (I don't remember the exact wording, but Twain compared it to driving a buggy.) People like to show off what they know, hence Wikipedia. People like to go on about every thought that pops into their heads, hence blogs, including LJ and mySpace. People like to throw in their two cents about everything, hence ours truly, as well as Fark, America's Debate, 2, etc. If someone's under obligation to do these things, you get scholars, columnists, politicos, etc. complaining about their jobs.
While I do love sites like flickr, I had a bit of a change of heart when they made it possible for others to buy prints of my photos. While I always knew that flickr made money off of my work through their advertising, selling physical copies of my photos made it a bit too real and a bit too obvious. I think that in the future of Web 2.0 the companies should recognize that their users generate their profits and share some of the wealth.
-CGP