A Chat With Phil Harrison

Posted by ryuzaki0 on Wednesday March 29, 2006 @07:15AM from the next-question-when-do-i-get-a-ps3 dept.

Next Generation sat down with Phil Harrison after the Sony keynote last week, and they discuss the PS3, the PlayStation Network, and Harrison's place in the company. From the article: "Q: Aren't retailers going to be slightly annoyed that they're selling this hardware for next-to-no margin, just so the software can ultimately be sold directly via downloads? A: I completely disagree with that. The software business for PlayStation 3 will continue to grow. PlayStation 2 has more software on it than PlayStation 1 - more units sold in more countries to a wider demographic of consumers. PlayStation 3 will continue to grow the market and will generate a bigger opportunity for everybody - retailers, developers, and publishers alike. So I do not accept your statement that retail is going to be in any way affected by this other than positively."

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PS3 vs. Rev in a nutshell by Miraba · 2006-03-29 07:48 · Score: 3, Insightful

The software business for PlayStation 3 will continue to grow. PlayStation 2 has more software on it than PlayStation 1 - more units sold in more countries to a wider demographic of consumers. PlayStation 3 will continue to grow the market and will generate a bigger opportunity for everybody - retailers, developers, and publishers alike.
Looks like Sony is banking on increasing market penetration. (At the price they'll be charging? Are they insane?). Nintendo says that the market is pretty much tapped out and a new market needs to be targeted in order to grow.
(Yeah, -1 for obviousness, but I find it interesting.)