Why Everyone Loves Apple

realtorperson writes "Why, at least the Apple users, love Apple? According to a recent article, the pure and simple reason is customer service and overall experience. The author writes, 'When Apple competitors are focused on cost reduction to increase profitability, Apple is investing resources to enhance its relationship with its customers. To me, that's impressive. Unfortunately, there are too many companies in the market that could care less about their customers, but Apple is determined and committed in delivering the experience and not just the product. It's regrettably amusing that Apple competitors are working hastily to develop iPod clones to reap in success, but what many of them fail to comprehend is that it's not necessarily the iPod that makes Apple successful, but rather its customer service.'"

Comments

Re:Apple's Customer service is great.

[sh00z]

But they don't - because their corporate partners are more important then their customers wishes.

This is an oversimplistic way of looking at the situation, and one that lays entirely too much blame at the feet of Apple. Go and look back to the very first pocket mp3 players. The RIAA vs Diamond Rio lawsuit (references here, here, and here is now the legal precedent that Apple and everyone else is following. They are simply not legally allowed to make it trivial to transfer files back off of an iPod. If portable, transferrable music is your goal, just to buy your favorite flavor of Flash-based memopry card (Compact Flash, SD, SmartMedia, Memory Stick, etc., $US 40 for 1 GB) and a USB reader ($US 7-8). Do not accuse Apple of being unfriendly to consumers when it's been demonstrated that if they were to take your approach, they would soon be faced with an injunction that would PREVENT them from selling ANYTHING to consumers.