PSP Vs. DS One Year Later

1up has a feature revisiting the ongoing struggle for supremacy in the handheld market. The PSP and the DS have had many ups and downs in the past year, and the column lays out the successes and failures for both systems. From the article: "And then there were two. The DS is cleaning up in Japan -- the sheer demand for the console there has siphoned every single unit from the marketplace, while PSPs sit unloved on store shelves. But here in the U.S., it's a neck-and-neck race. And, since the PSP launched one year ago on March 24th, 2005, we thought it'd be an excellent time to revisit the past year and gauge the situation as it stands today."

Comments

The DS, of course

[AKAImBatman]

But here in the U.S., it's a neck-and-neck race.

A lot of people purchased the PSP because it was new and cool, and for its multimedia features. Now that the PSP isn't so new anymore and the UMD format is falling out of favor, I fully expect that the DS will begin to pull ahead of the PSP in sales. The reason is that DS sales are driven by the titles themselves (e.g. Nintendogs, Metroid Prime, Mario Kart DS, Tetris DS, etc.) rather than the hype of the hardware. As a result, the Nintendo DS is likely to gain momentum as long as Nintendo keeps producing blockbuster titles for it.

In addition, the Nintendo DS targets a far larger market (adult men, teenage men, children, and women) than the PSP (young adult men with disposable cash) and competes heavily at a lower price point. Customizations like "pink" hardware help push it with the alternative markets.

Basically, Nintendo has a winner on their hands, and will do well as long as they don't screw it up. Sony has a first attempt on their hands that did exceptionally well. We'll see if they follow it up with a more focused device.