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Most Search Engine Users Stop at Page 3

ambient12 writes "The BBC reports on a study saying that, despite the depth of content internet search providers offer, most people stop at page 3 or earlier." From the article: "It also found that a third of users linked companies in the first page of results with top brands. The study surveyed 2,369 people from a US online consumer panel. It also found 62% of those surveyed clicked on a result on the first page, up from 48% in 2002. Some 90% of consumers clicked on a link in these pages, up from 81% in 2002. "

4 of 190 comments (clear)

  1. Rarely a need to go further by WindBourne · · Score: 0, Redundant

    Most of the time, Google gives me the result that I need in 2 pages. Back in the day when I used Yahoo and Alta Vista, I needed to go through 10 pages to get it.

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    I prefer the "u" in honour as it seems to be missing these days.
  2. re-enter keywords by abradsn · · Score: 0, Redundant

    Like most people, If I do a search that doesn't give me what I want in the first few pages. I just do another search with different keywords.
     
    I doubt that was a factor that is taken into account.

  3. I always stop at Page 3 by Nom+du+Keyboard · · Score: 1, Redundant
    I always stop at Page 3, but that's because I read The Sun.

    (Figure it out, folks.)

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    "It's the height of ridiculousness to say for those 9 lines you get hundreds of millions."
  4. Google? by Illbay · · Score: 1, Redundant

    Is this article about GOOGLE, or The Sun?

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    Any technology distinguishable from magic is insufficiently advanced.