Livejournal Bans Ad-Blocking Software
Anonymous Emo writes "The community/blogging site LiveJournal recently introduced ads on some pages for free users. More interestingly, they also added a new restriction to their TOS (XVI 17 b.) banning users from using or providing ad-blocking software. The new TOS also permits them to immediately terminate the account of anyone they catch doing this."
The free LJ users aren't providing LJ with any revenue. Bandwidth costs money, money comes from users or ads. If you don't pay, you get the ads, if you don't get the ads, you're basically stealing their bandwidth.
In the end, though, would you really give a shit if your LiveJournal suddenly went offline?
The heavens do not fall for such a trifle.
where they're coming from with this. Running a website isn't cheap, and bandwidth isn't delivered to your servers every night by helpful magic gnomes. Personally, I just use Adblock to block ads that I consider annoying and/or intrusive. Otherwise I'm not bothered by ads in principle, they might even (gasp!) have information about something I want to buy.