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Sony Drops PS2 Price to $129
Conradq writes "Effective immediately, consumers can purchase the PlayStation 2 computer entertainment system for a suggested retail price (SRP) of $129.99. Previously the console was priced at $149. The company opted for a subtle reduction in price ahead of this years E3, instead of a more dramatic $99 drop."
And don't forget that over their lifetimes both the Xbox and GameCube have been pushed for sales by the PS1, which has averaged 80-85% of their shipments despite being a generation back and sitting next to the (obviously superior, even to an idiot) PS2 on many retailer's shelves. It will be very interesting if Sony can pull off that quiet trick again...
They're sitting back and raking in profits. People keep buying them, even at $149.
Considering how old the PS2 is now, and how little life it has left in it, this just serves as further proof that Sony is out of touch with the US market.
Considering sales, and the similar situation they had when the PSOne came out, it's clear that they're well in touch with the US market. PS2 is still outselling the Xbox360, and there's no reason to expect that it will stop any time between now and when the 360 exits the market.
The day the 360 came out, the original Xbox was dead. A big 'Fuck You' to everybody who purchased one in the last two years, simply because Microsoft was too stupid to figure out how to make a profit on the hardware over the long term. Buy a Microsoft console, and you get an average of 3 years of service out of the platform. Buy a Sony console and get an average of 10 years... You think parents don't see that when they buy a console for their kids?