EA Aiming For 50% Innovation

Talking to 'The Street.com' EA Worldwide Studios president Paul Lee gets grilled on game delays and industry stagnation, and reaffirms EA's commitment to new IP. From the article: "There [have] been countless games in our industry that have looked great and didn't play particularly well. Going forward, there's going to be a lot of me-too products that look great -- because they all look great -- that aren't necessarily going to do great. But if you take a look at what we have -- you know, Spore is innovative game-play, and at the same time it's got great graphics. And I think that's what really knocks it out of the park. Innovative game-play helps drive [the cause] of gaming. And if you can do that, and you can have great graphics, I think that the market is bigger than just having one of the two."

Comments

You had me reading at Spore

[WillAffleckUW]

but when I RTFA I found he mostly talked about how he was sinking a lot of resources into Sony and Microsoft, which means they may have missed the boat since all of my peeps are buying the Wii when it comes out.

It's the games. Seriously, I don't care how the investors think about it. I was looking at investing in EA or Nintendo, but after reading this I just don't think they get it and will miss the wave that will dominate gaming for the next two years.

I'll still buy Spore and other Will Wright projects, of course.