Microsoft Introduces Pay-as-You-Go Computing
An anonymous reader writes "Geekzone is reporting that Microsoft is introducing a new business model for 'pay-as-you-go computing.' From the article: 'The pay-as-you-go computing model enabled by Microsoft's FlexGo technology allows customers to have a fully featured PC at home by paying only for the time as they use it through the purchase of prepaid activation cards or tokens. Microsoft has been running trials of the program in Brazil for more than a year and will soon be expanding to select markets in India, Russia, China and Mexico.'" This makes me giggle, because it's basically the return of time-sharing; in the past it was for for mainframe systems, but I suppose the same concept behind the mainframe idea would be true in developing countries today with PC systems.
Not exactly time-sharing, but "on-demand" computing. Unisys and IBM are doing this now - it's actually a new concept for them as well...
Why does it seem Microsoft is running out of good ideas? Pay as you go computing? How long would it be before you actually pay the amount that a new PC/Windows would cost for this? Is Microsoft going to be the next Rent-a-Center, where you pay $5000 for a PC that costs $500? Or pay $1000 for windows when it is in reality $200? heh, bad idea I say.
-- Josh
"Whoopie! Man, that may have been a small one for Neil, but that's a long one for me!" - Pete Conrad
It seems they've spotted a good niche. From MS website:
In many countries around the world, people face two main barriers to owning a PC: the entry cost of buying a computer is too high and the fixed monthly payments associated with traditional financing are beyond their ability to pay- if they can get financing at all. And even in countries where consumer credit is available, many people are reluctant to incur the obligation of fixed monthly payments because they have unpredictable or variable incomes.
All fair points.. it will be interesting others in the industry take up the idea.
This makes me giggle, because it's basically the return of time-sharing; in the past it was for for mainframe systems
When you stop giggling you may as well notice both have nothing in common.
One is a payment model for using licensed software (but time is not limited by demand, just by your money), and the other is an early form of multitasking, allowing more efficient use of the mainframe resources.
It's the same tactic used to lease-to-own cars to people who can't really afford them
FTFA:
In other words, if you don't qualify for the loan as per item 1, you don't get to "long-ter lease" the box. So why not just borrow it outright and not be stuck paying per hour? Or take that 1/3 cash down and buy a used PC.
I can't for the life of me imagine how they are going to enforce this except with Trusted Computing. The only way that they are going to prevent someone
* Imaging the drive
* Installing another OS of their choice
* Using the computer as much as they like
* When the agreement ends, replace the drive image.
Ok, if you sick a lawyer on the poor user, you can sting them for their minimum 800 hours fees. But the only way they could prevent the above is by locking the machine down at the BIOS level with TCPM support.
Pay-as-You-Go rates force you to shutdown/reboot long before the computer crashes on its own.
From the Microsoft page: "makes it easier for people with modest incomes in emerging markets to buy a full-featured PC for their families"
The true is that "people with modest incomes in emerging markets" don't buy software. Even when buying a new computer, big retails shops bundle Linux, that is removed as soon as people see they can't play games or use Encarta or Word or any other well known software. On the newspapers in Argentina, you see there is a standard fee for "linux removing" (and Windows installing, not advertised). In small computers shops, they preinstall WindowsXP without even asking (without licence). Most software is available for u$2 on CD-R (is advertised on any newspaper and even phone booth).
Only big companies (mostly from overseas) can afford to buy software.
DNA in your Linux: DNALinux
... As soon as they read this, thousands of CIOs, PHBs, and Microsoftie system administrators realize Linux IS ready for the desktop, and introduce large-scale plans to switch all their users to ______________ [insert favourite distribution here], stat.
:-)
Panic seizes Wall Street, Microsoft stock dives, NASDAQ tanks, Bill Gates become the 100th richest man in the world, and Congress introduces law designed to protect "American innovation and competitiveness against the evil, communist, terrorist-sponsored opensource software".
Hey, one can dream, right?
The right to offend is far more important than the right not to be offended. (Rowan Atkinson)
You mean a PC that includes:
An office suite.
A standards compliant browswer
Maybe a simple image editor
And maybe a couple of small utility programs.
Yeah, I guess that would be worth paying for....
I mean, it's not like people are giving it away for free.
$7.95/mo, 200 GB disk, 2TBxfer, MySQL, PHP, RoR.
And cue the anti-Slashdot trolls bitching about how we see everything MS does as evil...
...which will be another $30/month
...why Microsoft is so dismissive of the $100 PC.
I see from all the -1 Flamebait mods that Team99 is out in force this morning ...
The simple fact of the matter is that this whole plan shouldn't be called "Pay as you go" but "Pain as you go."
Its targeted to people who can't afford it and would be better off using a free OS on hardware they can buy outright for the 1/3 down that this thing goes for ... or they can buy a used box if the really really really want Windows.
It ought to be a challenge, if nothing else.
l ?.v=1
It looks like Microsoft has chosen Transmeta to provide the processors, with some hardening features implemented within Transmeta's CMS (Code Morphing Software) technology I presume. They claim it's quite well-hardened against hack attempts.
http://biz.yahoo.com/bw/060522/20060521005028.htm
Let the arms war commence!
It was a joke! When you give me that look it was a joke.