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It's Yahoo Plus eBay vs. Google

Posted by ryuzaki0 on from the i'll-form-the-voip-solution dept.

Octagon Most writes "Yahoo and eBay have announced a broad partnership in their efforts to compete against Google and Microsoft." From the article: "In addition, Yahoo Web search features will be integrated into a co-branded version of the eBay toolbar, and the companies said they would explore developing 'click-to-call' ad technologies on their respective Web sites. 'Click-to-call' provides a link inside an advertisement that allows consumers to directly call the advertiser to pursue a transaction."

2 of 113 comments (clear)

  1. eBay on Google by goldaryn · · Score: 5, Interesting

    This begs the question: have eBay now stopped (or stemmed at least) their ubiquitous Google search ad campaign? I did a few quick searches and didn't see as many eBay links as usual...

  2. Click-to-call... Hmm... by pla · · Score: 4, Interesting

    Click-to-call' provides a link inside an advertisement that allows consumers to directly call the advertiser to pursue a transaction."

    As opposed to, say, providing a phone number right in the ad that people could call, which an actual human will then answer?

    Oh, No! I'd much rather give them my phone number and have them call me back, thereby establishing a "relationship" and exempting them from the DNC list.

    Riiiiiight...