Battle of the Tech Titans

garzpacho writes "BusinessWeek has a look at the big tech alliances that have been announced recently. From the article: 'In the war for dominance of the Net, May 25 turned out to be a big day for alliance making... The pairings highlight the importance the fast-growing, $12.5 billion Internet ad market and the race to get in front of as many Web surfers as possible. The alliance with eBay gives Yahoo a way to narrow a lead by Google in generating advertising sales. Paring with Dell, meantime, helps Google muscle in on Microsoft's dominance of the desktop. These alliances are predicated as a response to a looming threat...'"

Comments

Dell+Google = Overblown

[xxxJonBoyxxx]

"Paring with Dell, meantime, helps Google muscle in on Microsoft's dominance of the desktop."

Um, it's a search toolbar, not an OS. I'm sure M$ still happily cashes Dell's checks for each copy of the OS that ships with nearly every model...

Google Competing with Microsoft?

[oostevo]

Where did writers of buisness publications get it into their heads that Google is trying to directly compete with Microsoft?

"The Dell deal, on the other hand, gives Google prime real estate on desktops -- a space dominated by Microsoft (MSFT) ... [Microsoft] drew the ire of Google ... Google now is taking matters into its own hands"

I very well could just be missing something, but I just don't see them competing in a direct, substantive way, at least just yet. I mean, Google makes most of its profits by online advertising, and Microsoft makes most of its profits through licensing of software.

There's obviously some overlap in that some of their products overlap, but what's with all this war drum talk?

Re:Internet Ad Market - don't we all block ads?

[Evro]

The people who block ads account for maybe 5% of total web users. The market is enormous. Even if 90% of Slashdot readers actively block ads it's a drop in the bucket compared to the worldwide population of web users.