Movie Burning Kiosks Coming To Retailers
Vitaly Friedman writes "The motion picture industry is in talks with some major retailers about installing DVD burning kiosks in stores. It's an interesting idea, but one that almost entirely misses the point. Hollywood's movie distribution system is in dire need of a fix - very few will dispute that. Movie attendance has been suffering, DVD sales are slumping, and all the industry has managed to do is come up with a half-baked, unpopular download service and a scant handful of simultaneous releases. In another attempt to sort of give consumers what they want, the motion picture industry is thinking about allowing retailers to set up in-store kiosks for distribution."
Damned if you don't
It's all in how you market it, really. If you just say "book burning," people shy away. But if I was offering to "thermally reduce your books for ease of storage," it doesn't sound so bad! :D
Now where's that Offtopic mod...