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Intel To Slash Prices Up To 60%

Posted by ryuzaki0 on from the desperate-times dept.

Chuan-kai Lin writes "According to Bloomberg, Intel will slash product prices by up to 60% in order to regain market share captured by AMD." From the article: "Intel said it will reduce prices of faster dual-core chips by about 15 percent, according to Alex Lin, a product marketing manager at Micro-Star, Taiwan's third-largest maker of motherboards, which connect electronic parts in computers ... Shares of Intel have fallen 33 percent since Otellini succeeded Craig Barrett in May last year. Advanced Micro's stock has gained 77 percent during the same period. Intel fell 31 cents to $17.08 at 12:06 p.m. New York time in Nasdaq Stock Market composite trading. Advanced Micro dropped $1.55, or 5.5 percent, to $26.45 on concerns that Intel will lower prices."

6 of 227 comments (clear)

  1. Cheaper Macs? by irablum · · Score: 5, Interesting

    Does this mean even cheaper macs are forthcoming?

    Ira

  2. Sounds Alright But... by Valthan · · Score: 4, Interesting

    If they are doing it to capture the AMD market I think that it is going to fail because those of us on this side of the fence are here for more reasons than the "Hey, its cheaper... right?!" crowd. This will however be amazing if the price drop makes its way into the Macs, I have wanted one since they get their upgrade but I can't justify the cost...

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  3. Seems like it already happened by Wylfing · · Score: 4, Interesting
    I do my own whiteboxing, and whiteboxing for all the friends and family around (Ubuntu only of course!), and I have always used AMD processors. This has been mainly a price decision. AMD chips and boards have always been much less expensive than Intel. However, I recently did my first Intel box. It was a success, and the price was more or less the same. I was pretty impressed, and I gave up a little of my AMD snobbishness.

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    Our intelligent designer has never created an animal that we couldn't improve by strapping a bomb to it.
  4. OK, that's nice by La+Camiseta · · Score: 3, Interesting

    But can they also slash the energy requirements and the heat produced by their CPUs? Seriously, between choosing an Intel CPU, or an AMD one that runs cooler and uses less energy, I'll go with the AMD.

  5. Re:I have to wonder by gerilart · · Score: 3, Interesting

    There is no way you going to be able to buy Conroe next month. Maybe for Xmas, when 25% of intel production is going to be Conroe. And the reatail price is going to higher due to inavailability.

  6. Processor lock-in more important anyway by WillAffleckUW · · Score: 3, Interesting

    as an Intel shareholder, I'm glad to hear this. Now if Sony would just announce a price drop for the PS3 to get Blu-Ray lock-in, I might invest in them.

    For the longest time, Intel shares have been based on the projection of 90+ percent market share - while Motorola has been knocked out now that Apple is using Intel chips, the rapid adoption of AMD by Dell and other suppliers has meant the market dominance model was in danger.

    The geek in me, of course, loves AMD - I have one in my home laptop, and most of our lab's computers are dual core dual processor AMD Linux boxen with dual hard drives.

    But looked at from the market perspective, this makes a lot of sense.

    I predict, however, that this news will cause the non-techie investors to bail out of Intel - more cheap shares for techies like me, I guess.

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