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Upstart Bloggers at Microsoft Moving On

SJasperson writes "A few weeks ago Mini-Microsoft decided to stop tweaking his corporate masters, having won the astounding victory of getting free towels returned to the locker rooms in Redmond. Now uber-blogger Scoble is moving on to work with a podcasting startup, having apparently tired of his supposed role as Vista evangelist and self-appointed corporate revolutionary. The company still has 3,000 bloggers left, but Microsoft has apparently figured out how to keep them safely within the rules, blogging about the wonders of product renaming and coming features instead of anything that might challenge the party line. There's a lesson here for those starry-eyed adolescents who think the power of the blog is going to triumph over the power of the boardroom."

2 of 129 comments (clear)

  1. Wow, way to twist it Slashdot. by jfclavette · · Score: 5, Insightful

    One blogger stays at the company but takes a blogging break since it was sucking too much of his time, time which he feels would be better spent doing something else. He also says he might be back on the blogging scene, altough we shouldn't count on it.

    The other accepted a position at another company, is still praising its (past) employer and is maintaining good relations with them.

    So... how exactly is this Microsoft figuring out how to keep them safely within the rules, blogging about the wonders of product renaming and coming features instead of anything that might challenge the party line ?

  2. Re:3000 by Overly+Critical+Guy · · Score: 5, Informative

    No, it means they know how to count the number of accounts on their MSDN blogs site. :P

    As for Mini-MSFT giving up the towel (forgive the pun), he(she?)'s not. He clearly wrote that he's simply taking a break to see how things turn out given the recent internal changes at Microsoft. He said he'd continue to post interesting links and allow people to voice their concerns in the comments discussions, which is the real heart of the site, and that he'd return to full writing sometime in the future.

    --
    "Sufferin' succotash."