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Ways to Improve In-Game Advertising

Posted by ryuzaki0 on from the take-it-out dept.

ches_grin writes "At a recent conference, Microsoft's Kevin Browne discussed the 5 most important ways to improve in-game advertising, contrasting the ideal with the current state-of-affairs in the industry." From the article: "Estimations of the growth of the in-game ad market have been varied. Microsoft's internal estimates put in-game advertising at about $1 billion per year by 2010. The Yankee group recently pegged revenues at $732 million in the same timeframe. Microsoft estimates that 2005 brought in $56 million in in-game ad revenue."

1 of 86 comments (clear)

  1. Open Letter to Zonk by Anonymous Coward · · Score: -1, Offtopic


    Hey, Zonk, have you ever considered retirement? I mean, a perfectly competent /.er is sitting around and needs a job, or at least a better one than the admin job he has. He would make an excellent editor: he spends enough time here, and he always tends to point out dupes. He goes by the username TripMaster Monkey.

    Also, have you got the message? The Slashdot community doesn't want you. They don't like articles comparing games to female orgasms. They don't like seeing the same story twice while their own interesting and original submissions are rejected. They don't like typos. They don't like links to articles from The Onion. They don't like a lack of respect for Nintendo at the GDC. You can tell this in the majority of comments to your posts.

    A Slashdot analogy: the /. effect is to a DDoS attack as a Zonkism is to a crapflood.

    Is there any wonder why "bonk the Zonk" is now a widely-used phrase? I'm not puzzled. You're a troll disguised as an editor. Either that, or you're secretly working for Antislash.

    You should resign before you hurt your reputation further.

    And to everyone else, feel free to copy this comment and FP it to other articles. Also feel free to reply with suggestions for future posts of this letter. With many slashdotters behind this movement, we can clean out the incompetency here. I mean, give a job that pays >$200,000k just to approve/reject story submissions to someone who knows what they're doing.

    And if TMM is an editor, that means he'll only post in the discussions once every few years. No more ^_^ smileys and ascii art sigs!

    Slightly offtopic: I am not TMM. If the TripMaster has something to say that would be modded down, he says it outright.

    Let's get rid of Zonk so Slashdot can surpass Digg once again!!!

    --
    Bonk the Zonk! TMM for editor! Serenity NOW!!!
    Trolling all trolls since 2001. An unnamed person told me everything about your little scheme, and I am ticked off that you would try something like that. So when I get back Monday, YOU PEOPLE BETTER RUN!!! YOU KNOW WHO YOU ARE!!!