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Tepid Results from Google's New Product Process

bart_scriv writes "BusinessWeek digs into Google's new products, first interviewing Marissa Mayer on the process behind the recent flurry of product launches; the essential process: 'try a bunch of new ideas, refine them and see what survives'. How successful is the process? Despite lots of fanfare, a close look at the products reveals that Google still hasn't produced a huge winner: 'An analysis of some two dozen new ventures launched over the past four years shows that Google has yet to establish a single market leader outside its core search business, where it continues to chew up Microsoft and Yahoo.'"

2 of 237 comments (clear)

  1. Product release overload by IntelliAdmin · · Score: 5, Interesting

    It has gotten to the point where they release new products so often that I can't even keep track. I think they also spend way too much time on ideas that are aimed to hurt Microsoft (Such as the online spreadsheet idea) - these things are cool, but will anyone really pay for them? I think google executives know that the money train will stop someday soon, since they are selling their shares like crazy.
    USB Drive disabler - works remotely

  2. Gmail, anyone? by turthalion · · Score: 5, Interesting
    Google still hasn't produced a huge winner...

    I would argue that gmail is pretty successful. It's forced Yahoo, Hotmail to offer much larger mailboxes to keep their clients.

    Heck, even my local ISP, after 15 years of a 10MB mailbox (with a float to 15MB) suddenly offer 200MB on all 5 email addresses their service lets you use.

    In addition, every user of Hotmail or Yahoo that I've brought over to gmail hasn't looked back. They all love it.

    I call that a winner.

    --
    Michael Coyne
    http://turthalion.blogspot.com