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Nerds Switching from Apple to Ubuntu?
Mindpicnic writes "The recent switch of two lifelong Mac nerds to Ubuntu hasn't escaped Tim O'Reilly's radar. He cites Jason Kottke: 'If I were Apple, I'd be worried about this. Two lifelong Mac fans are switching away from Macs to PCs running Ubuntu Linux: first it was Mark Pilgrim and now Cory Doctorow. Nerds are a small demographic, but they can also be the canary in the coal mine with stuff like this.'"
Apple must've been happy that lots of geeks/nerds/whatever switched to Apple and were singing its praises, but you must remember that the Mac was never a geek machine and did great and had terrific fan following -- in fact most geeks stayed away from the classic Mac because of the lack of a command line, stdin and stdout.
Lots of geeks discovered the joys of Apple hardware with OSX because, well, it was based off Darwin-- but make no mistake, Apple won't even miss these guys-- they have their own rabid contingent who won't switch no matter what. They want the computing analogue of the guys who buy BMWs.
Also, Mark Pilgrim is running Ubuntu on an Apple machine, so Apple is still getting his money. Cory Doctorcow OTOH has switched to a Lenovo (IIRC).
Go somewhere random
Since when have nerds been a "canary in a coal mine" for any kind of technology? Nerds that I know have been into : laserdisk, betamax, etc. Nerds have been into Linux for a long time, and it still hasn't taken off. I'd say that what nerds choose in terms of consuming is generally the exact opposite of what the general public does.
Apple is also shipping all their Intel-based Macs crippled with Trusted Computing hardware DRM... essentially, a Big Brother chip.. As with all the companies sneakily trying to get this nastiness into their product lines, they desperately don't want to talk about it. Apple fans, naturally, don't want to either.
Make them.
Who cares? Well, some very smart people do. (Of those, Tim Bray himself switching as well.)
Whether you personally know or respect Mark, Tim and Cory, they're being looked to by a huge amount of others for guidance. This isn't a lightly made switch - "oh you know, I have a spare box lying around and I'm going to see how this shiny new OS works out, and then next week I'll go and play with Gentoo, and I've always been meaning to give Solaris a try as well". This is people with a tremendous amount of experience and knowledge, having spent their whole life on Macs, deciding that enough is enough, that the bough has broken, and that they care more about their data than about anything else. They all have a huge following, and their thoughts will reverberate.
Most people who will actually read their thoughts (rather than going for the knee-jerk "no, it's Monday so apple is good!" slashdot reaction that I've seen far too many posters here resort to) will probably be set thinking because of it. And everyone will make up their own minds, and most people will probably decide not to switch, for reasons that for them will be very valid. But you can sure as hell bet that the importance of open data formats and lack of DRM will become more of a talking point in the months to come, and that if Apple doesn't heed this warning, more and more people will come to the same conclusions as Mark, Time and Cory have.
(If you want to get the whole story, I'd read the following articles in this order:
This isn't 1995 anymore. Mac OS X has changed Apple's demographics quite substantially. Most computer geeks wouldn't touch the classic Mac OS with a 10 foot pole. Now half of the CS professors and students that I know own a Mac, solely because of OS X.
(Spoken by a soon-to-be MacBook user currently using FreeBSD)
What's really happening is that Mac "nerds" are becoming versed enough in Unixisms because of OS X that they can take a walk on the wild side with Linux and not get completely freaked out. They have just enough street smarts to take a walk through the OS inner city with the tough nerds, and not get shot or beat up. And they've discovered that, hey, wow there's a lot of cool shit happening on the mean streets of Linuxville.
But what they don't know is that downtown Linuxville hasn't been a rough a place for a few years now. It still clings to its tough reputation, but it's all college kids and coffee bars now. The place is gentrifying, and has a bit of that yuppie stench to it these days. It's not yet all Wonderbread and Wal-mart, like Windowsland, up the highway, but the Windowsland folks are moving in, and it's starting to get that feel.
The old-timers who gave Linux the frightening reputation that it carries, have long since settled down, had kids, and moved out to the leafy lanes and plush lawns of Mactown, to get away from the plastic Windowsland people. As a result, the Mactown folks have realized those Linux guys aren't so scary after all, beards and sandles notwithstanding. Maybe, some of the Mactown folks think, we could get a condo in Linuxville, and try some of that inner city living. Just on weekends for a start.
So they get a luxury condo in Linuxville, right on Ubuntu Street, which was built by a big-name property developer who saw that all the starving artists were living in the area, building cool lofts and studios from the abandoned tenements and factories of old Unixville. So he bottled up that artsy mojo and built a condo development with new appliances, and hardwood floors, and put in a Starbucks on the ground floor, and marketed it heavily to Mactown and Windowsland people looking for a change. Come to Linuxville! Not as scary as you think! But every bit as edgy! Now with taskbars! Sometimes you get contemptuous looks from the mean looking men who still hang out on Slackware Road, but it's best not to go down there if you can help it. If you can avoid them (and ignore the snotty punks on Gentoo Avenue), then it's all terrifically edgy and artsy, and just so-o-o-o nerdy cool in that certain je-ne-sais-quoi kind of way. It feels like they're right on the cutting edge, where the culture is created, where everything happens, just like they read in Wired Magazine in 1996.
It shows the effectiveness of the tagging system when an article about two people switching to linux is tagged "fud" and "notfud".
Stupidity is like nuclear power, it can be used for good or evil. And you don't want to get any on you.
Erm, ok.
I think suggesting someone's reasons are poor because they didn't seem to consider the same things issues fifteen years ago is stretching it somewhat.
Apple has moments of positiveness and moments of negativity. Frequently, it's easy to miss instances of the latter. Right now, they're suing bloggers, refusing to release source for a project they've touted for years as their open source jewel in the crown, releasing hardware that, frankly, is no more innovative or interesting than any other PC manfuacturer's, and their software is over-proprietary as usual (Pilgrim mentions Mail.app's switch to a closed mailbox format, I'd had my fight with iTunes during the 4.x to 6.x debacle. I'm surprised more people aren't screaming at them, to be honest.) So Apple is at a low point.
Anyone who's spent 20-25 years using proprietary software with an emotional, rather than logical, attachment to their primary supplier is, at some point, going to realise that they're being screwed over, repeatedly. The move will come during a nadir in the support and offerings their supplier goes through. For Pilgrim, and many other Mac fans, the question isn't "Why weren't you complaining 25 years ago when Apple was worse, jack-ass", it's simply the subtly different "What took you so long?"
And I can't answer that, except to suggest that since 1997, most Apple fans expected "the perfect system" to be just around the corner, that with the Steve in charge, making changes, the real problems users had with Apple's products would be fixed with new, better, products. And Mac OS X was released, and now we've kind of come to a head in terms of how good OS X will ever be, and it's great, but after three or four years of using Mac OS X, some are realising that not everything that was wrong in the Apple world was a matter of products, that a hell of a lot of it is because of Apple's mentality and its proprietary approach.
You are not alone. This is not normal. None of this is normal.
This cracks me up. I've used, oh, pretty darn near every UNIX since V7 and you know what? Stuff moves around, names change, even amongst the classic UNIXen. OSX is way less weird than AIX, for instance. And any loss in terms of filesystem reorganization is more than made up for by excellent GUI tools.
I think the reason you see a lot of geeks not using Macs is that they can get more or less the same thing using a dirt-cheap laptop and Linux and there is a lot of do-it-yourself ethos amongst geeks. If you're doing development work or just using it for Internet access there's little difference between that and a Mac, and you have a lot greater choice of hardware -- especially at lower price points. The differences in usability and ease of administration are not that material to a geek.
On the other hand there are benefits to using OSX over Linux, amongst them the fact that you just unpack it and it works (some geeks have less free time than others), and of course there is a lot of commercial software for OSX. I know a lot of people poo-poo about this benefit, and I realize the free stuff is often good and sometimes excellent, but let me tell you there is a reason I was willing to fork over $600ish for Photoshop rather than using The Gimp and even if the Mac is a backwater to Windows in the gaming world it's still head and shoulders better than Linux. I could go on, but I think you get the point.
Now, there are still lots of times when I would prefer Linux over OSX (or, if I'm on the desktop, Linux over Windows) but luckily VM technology lets me run both at the same time. And if I'm using Windows perhaps the coolest thing is that builds, cvs checkouts, and source tree greps are much faster in Linux in a VM than they are under native Windows. Nice.
YMMV, of course, but amongst the geeks I know it's pretty common to see them run a mix of hardware and OSs and OSX certainly improved the standing of Macs in that community. They were rarer than hen's teeth back on OS9, today they have good representation, far better than what you'd expect from the couple-percent market share Apple holds overall.
jim frost
jimf@frostbytes.com