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Microsoft Aims For 15 Million 360s By Next Year
Gamespot is carrying the news that Microsoft is aiming to sell 13 to 15 Million consoles by June of next year. The story shows good and bad news for the company; While they've already sold 5 Million units, the Home Entertainment division lost about $1.2 billion for the last year. From the article: "Will Microsoft make its goal in the face of not one, but two rival next-gen console launches this fall? That remains to be determined, but the console will have the advantage of being cheaper than the Sony PlayStation 3 and having a bigger game library than the Nintendo Wii. The upcoming 12 months will also see several exclusive 'system seller' titles be released for the 360, including Epic Games' Gears of War, which is tentatively due this holiday season." Kotaku points out that, to sweeten the pot, a new bundle pack may be in the offing for the system.
I think they can hit that mark easily. 15 million units produced should be no problem in that timeframe.
Oh, sold? Well, that could be more of a problem.
Let's be realistic here. The Wii will have Gamecube backwards compatibility, as well as the reported classic system emulations giving it a large library right from the get go. I'm sure the PS3 will also have a decent level of backwards compatibility as well. Backwards compatibility for the Xbox360 has been extremely hit-and-miss -- Dubious at best, certainly over-hyped, which forces Microsoft to rely on building new expensive titles for their new system. I predict their 15 million units prediction is also over-hyped.
{ - Generic Guy - }