Studios OK Burning Movie Downloads

SirClicksalot writes "The DVD Copy Control Association has released a statement (pdf) announcing that it will make adaptations to the Content Scramble System (CSS) used to protect DVDs. The association, made up of Hollywood studios, consumer electronics and software companies, licenses CSS to the DVD industry to protect content. The changes will allow home users to legally burn purchased movie downloads to special CSS protected DVDs, compatible with existing DVD players."

Comments

Further evidence...

[AKAImBatman]

...that the MPAA and its members aren't quite as evil as the RIAA and its members. I don't think this will really help anything (what prevents me from making a DVD now?), but it's a nice gesture of sincerity. :)

Re:Are customers finally winning?

[Kimos]

Of course we're not winning... This system stops you from breaking the CSS.

If you copy a DVD by breaking the CSS and re-encoding it, you've got a completely DRM free disk. You can do whatever you want with it, and copy it with any burning software. It becomes clean data. This new system will let you burn copies of that same disk, except they re-encrypt it for you and re-apply the DRM. Isn't that nice of them?

Re:If it works with existing DVD players...

[Lumpy]

This makes sense, as any consumer based DVD burner that can burn CSS discs will be ultimately possible to modify such that it can copy regular DVDs too.

you mean like how I can copy any DVD right now without effort?

BTW, I can make CSS "protected" DVD's right now with DVD-R media and a old Pioneer A-06 DVD burner. I did it last month for a client that paid for their CSS key and I used Scenerist to creat ethe DVD structure and apply the CSS encoding key.

Plays in DVD players nice and DVD decryptor and my other tools for ripping DVD's shows it as having CSS protection.

I am unsure as to this special area you are speaking of but it's not needed to make your own CSS encrypted DVD's. (although CSS is 100% useless for protection of any kind.)

The simple summary - encryption must live on

[Overzeetop]

There's clearly a big market for video on demand, and the ability to burn movies at a kiosk would greatly reduce the up-front warehousing, shipping, floor space, and back catalog storage. This is a masterful win for potential sales and increasing sales outlets.

Fromt the desciption and my palty knowledge of the DVD format, it seems like they're simply going to make everybody capable of burning in the key area with approved software. The end user part is to allow electronic distribution through a pay-per-download scheme. That scheme can also be used to digitally watermark the downloads and monitor infringing uploads, which is a bonus for them. More people with bigger pipes will be necessary for that to really take hold.

As for the end user burning a CCA encrypted disc, thay pretty much have to keep that part in order to retain much in the way of legal protections. Consumers keep crying "fair use" as a way to format shift, and to them format shifting is pronounced "lost sale". If drop the encryption, it's just like a CD, and there are already services which will format shift your CDs to MP3. All legal through fair use and unencrypted content. By encrypting the content, they keep their DMCA protections - it's not legal anyone else to help you format shift, in any way shape or form. For the vast majority of the population, that means format shifting is done via additional purchase.

Everyone here seems to think that the MPAA is trying to stop pirates, and we bubble with exhaspiration over the fact that the encryption has been broken and is useless. The MPAA doesn't really care about big time pirates all that much - it's a small market, mostly in asia, and mostly in places where the disposable income isn't high enough for the average person to afford a price that would turn a profit for the member organizations. No, the pirates the MPAA is concerned about are the casual ones - the guy next door who will burn his also-tech-unsavvy neighbor a quick copy on his consumer DVD recorder. That's more likely to be a lost sale than some chick dropping $1US on a pirated Malasian jewelcase on a street corner or a pimply faced 14 year old downloading a torrent. They won't admit it in public, but they know its true. Keeping Jim and Billy Bob from swapping discs will generate more revenue than stopping a dozen teenagers from getting an image off the eDonkey.