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Sony Denies Holiday PSP Price Drop

1up reports that Sony has no intention of dropping the PSP's price this holiday season. The idea of a price drop, put forth by CNN's Game Over column, has been flatly denied by the company. 1up writer Susan Arendt thinks they may be just a little bit false here: "I'm going to be the 'glass half-full' person and suggest that by saying the company 'currently' has no plans to cut the price 'at this time,' the Sony rep wasn't just being repetitive and redundant, but rather suffering from a Hamlet-esque condition of protesting too much, indicating that Sony does, in fact have a big fat price drop planned, especially considering their history of holiday price cuts."

2 of 62 comments (clear)

  1. Already? by mrxak · · Score: 2, Interesting

    We're talking about the holiday season already? Isn't it August?

    1. Re:Already? by __aaclcg7560 · · Score: 2, Interesting

      For video games companies, the crunch time is now to get titles ready and out the door before the holiday shopping season between Thanksgiving and Christmas. PC titles can wait until the very last minute to go on the shelves. Console titles have to get approval before going to manufacturing and that's usually six to eight weeks before they appear in the stores. The PR machine has to go into overdrive to get gamers and ordinary consumers interested in the new titles. You know for sure that the ERSB will be checking each title twice by inspecting every coffee cup. Like a lot of retail businesses, the video game companies makes or loses money on the holiday season.