Google Launches Trends

An anonymous reader writes "Google started to offer a new Trends service that allows viewing search term request statistics split up by geographical locations and languages. In short one can use Google trends to figure out what's hot and what's not and perhaps even find cyclic patterns to pick best time to advertise. From my poking around Google trends I have noticed that there appears to be a general declining bias for most search terms that either has to do with the declining popularity of Google (i.e. less folks were using Google for the past two years) or with the declining amount of searches in general (which is highly unlikely)."

Comments

general declining bias?

[dmoen]

From my poking around Google trends I have noticed that there appears to be a general declining bias for most search terms that either has to do with the declining popularity of Google (i.e. less folks were using Google for the past two years) or with the declining amount of searches in general (which is highly unlikely)."

I ran my own tests, and I think that the "search volume" axis is relative to the total number of searches on each day, rather than an absolute number. Most of my tests didn't show a declining bias, although I saw that in a few cases. I think the "declining bias" you saw might be caused by an increase in the diversity of search terms. Old search terms never go away, but new search terms are constantly being created as new names and catch phrases enter popular culture.

Doug Moen

Old news

[nascarguy27]

According to this Press Release, Google released Trends on May 10, 2006 along with Google Co-op, Google Desktop 4, and Google Notebook. It appears that the guy who wrote the article just happened to come across Google Trends, put his own website words into it, and IMO he doesn't understand how it works.